Growth Content Manager Europe — Lead Content & Sponsorship

MyTraffic; Paris; On-site; EUR 34,000 - 46,000; Full time

Benefits offered by this job

Permanent contract (CDI)

Based in Paris

Job summary

Gini by Mytraffic is seeking a Growth Content Manager Europe to drive freemium sign-ups and pipeline across Europe. You will own the European editorial line from idea to results, reporting to the Head of Marketing.

The role covers France, Spain, Germany, the UK and Italy, with responsibilities in content creation, sponsorships, and performance tracking. Based in Paris, with a permanent CDI contract and a salary of €36K fixed + €4K variable (gross, annually).

Qualifications

• 0 to 3 years in content or growth marketing (internships and apprenticeships count).
• Fluent French and English. Spanish, German or Italian is a plus.
• Strong writing and creativity, hands-on: you ideate and you produce.
• Analytical mindset: you track data and decide from it.
• Project management skills to run several initiatives at once.
• At ease with AI tools and Canva or Figma; video editing is a plus.
• You thrive in a fast-paced, changing environment.

Responsibilities

• Own the editorial line for France, Spain, Germany, the UK and Italy, across LinkedIn, blog, newsletter and short-form video.
• Write content that ranks on Google and gets cited by ChatGPT, Perplexity and AI Overviews (SEO & GEO).
• Bring a fresh eye: watch competitors and trends, propose new formats.
• Produce organic content: LinkedIn posts, carousels, articles, studies built on Gini data, videos.
• Produce the creative that feeds paid campaigns: hooks, angles, scripts and visuals for Meta, Google and LinkedIn.
• Brief and review freelancers and UGC creators when volume calls for it.
• Own our podcast, newsletter and media sponsorships across Europe, starting with Gini's international launch.
• Pick the right partners, negotiate, brief the content and measure what each one brings in.
• Turn client wins into testimonials, case studies and videos, with Sales and Customer Success.
• Cover our European events before, during and after: announcements, live content, recaps.
• Track reach, freemium sign-ups and pipeline by channel, with Marketing Ops.
• Cut what doesn't work, double down on what does.
• Share a monthly KPI review.
• Head of Marketing & Paid: creative for campaigns, website.
• Content US & Influence: shared formats, adapting content between Europe and the US.
• Field & Events: content for EU events.
• Marketing Ops: tracking in HubSpot.
• Sales and Customer Success: client stories and content for target accounts.

Skills

Fluent French and English

Strong writing

Analytical mindset

Project management

Creative ideation

Tools

AI tools

Canva

Figma

Job description

Gini by Mytraffic is seeking a Growth Content Manager Europe to drive freemium sign-ups and pipeline across Europe. You will own the European editorial line from idea to results, reporting to the Head of Marketing.

The role covers France, Spain, Germany, the UK and Italy, with responsibilities in content creation, sponsorships, and performance tracking. Based in Paris, with a permanent CDI contract and a salary of €36K fixed + €4K variable (gross, annually).