Global Media Planning Director

Wpp; Paris; Sur place; EUR 120 000 - 180 000; Plein temps

Avantages offerts par ce poste

Remote work up to 2 days

Two additional paid days off

Disability policy support

Volunteer programs

Advanced tools access

Résumé du poste

WPP Media is seeking a Global Media Planning Lead to drive media excellence across B2C and B2B campaigns for a global Financial Services client portfolio. The role entails translating global strategy into actionable planning frameworks, leading a cross-market team, and delivering integrated channel plans with strong measurement and results focus.

The ideal candidate will bring 12-15+ years in media planning, demonstrate strategic leadership, and collaborate effectively with strategy, data, and

Qualifications

• 12-15+ years’ experience in media planning, communications planning, integrated media strategy, or related disciplines.
• Significant experience with global, regional, or multi-market clients; B2C and B2B planning.
• Fluent English and French required.

Responsabilités

• Lead development of global communications plans for B2C/B2B priorities.
• Translate client objectives into clear media objectives, audience strategies, and activation approaches.
• Partner with Global Strategy Lead and Creative Agency to deliver integrated planning outputs.
• Coach and develop a planning team across multiple markets and remits.
• Ensure high standards of planning craft, measurement design, and cross-market collaboration.

Connaissances

Leadership

Media planning

Strategy

Stakeholder management

English & French

Team development

Global/Multi-market experience

Formation

Master's in Marketing/Advertising

Bachelor's in Business/Marketing

Outils

DV360

Analytics platforms

Description du poste

WPP Media is seeking a Global Media Planning Lead to drive media excellence across B2C and B2B campaigns for a global Financial Services client portfolio. The role entails translating global strategy into actionable planning frameworks, leading a cross-market team, and delivering integrated channel plans with strong measurement and results focus.

The ideal candidate will bring 12-15+ years in media planning, demonstrate strategic leadership, and collaborate effectively with strategy, data, and