Global Category Leader – Creative & Advertising / Responsable Catégorie Achats Création & Publicité

Ipsen; Paris; Hybrid; EUR 120,000 - 180,000; Full time

Job summary

Ipsen recherche un Global Category Leader – Créatif & Publicité pour définir et déployer des stratégies achats créatives à l’échelle globale et régionale, avec un focus sur les services d’advertising et de production digitale. Vous travaillez en étroite collaboration avec les équipes Global Marketing et les affiliés, dont l’Amérique du Nord.

Le rôle supervise les cadres et les modèles commerciaux, assure l’intégration SSC et pilote des économies substantielles tout en garantissant une

Qualifications

• Gestion end-to-end de la catégorie Créatif & Publicité
• Négociation et gestion des achats avec des agences et partenaires
• Partenariat stratégique avec Global Brands et équipes régionales
• Suivi de la performance et des économies
• Conception et déploiement de cadres et modèles commerciaux

Responsibilities

• Définir et déployer des stratégies de catégorie globales et régionales
• Conduire les négociations majeures (>€300k) et les accords-cadres
• Construire et animer un réseau international d’acheteurs et partenaires
• Piloter le SRM et les programmes d’amélioration continue
• Assurer conformité et gouvernance des achats à l’échelle globale

Skills

Catégories achats

Négociation fournisseurs

Gestion de programme

Partenariat avec marques

Analyse spend

Job description

Global Category Leader – Creative & Advertising / Responsable Catégorie Achats Création & Publicité

Company: Ipsen Pharma (SAS)

About Ipsen: Ipsen is a mid‑sized global biopharmaceutical company with a focus on transformative medicines in three therapeutic areas: Oncology, Rare Disease and Neuroscience. Supported by nearly 100 years of development experience, with global hubs in the U.S., France and the U.K, we tackle areas of high unmet medical need through research and innovation. Our passionate teams in more than 40 countries are focused on what matters and endeavor every day to bring medicines to patients in 88 countries. We build a workplace that champions human‑centric leadership and fosters a culture of collaboration, excellence and impact. At Ipsen, every individual is empowered to be their true selves, grow and thrive alongside the company’s success. Join us on our journey towards sustainable growth, creating real impact on patients and society! For more information, visit us at https://www.ipsen.com/ and follow our latest news on LinkedIn and Instagram.

Job Description: The Global Category Leader – Creative & Advertising is responsible for defining and deploying global and regional procurement strategies for creative, advertising, and digital agency services, enabling marketing effectiveness, commercial value delivery, and consistent execution across markets. The role is responsible for designing and deploying a high‑performing, scalable, and innovative agency ecosystem, ensuring strong affiliate‑level adoption while balancing global consistency with local relevance. Reporting to the Senior Director – Global Marketing Procurement, the role acts as a strategic partner to Global Marketing stakeholders (GPPS and Neurosciences brand teams) while ensuring strong collaboration with regional procurement and the brands' affiliate network (including North America).

WHAT - Main Responsibilities & Technical Competencies

• Global & Regional Category Strategy with Affiliate Impact
  Be accountable for end-to-end Category Management for Creative & Advertising services, including strategy, sourcing, supplier performance, governance, and value delivery at global and regional levels.
  Define and lead global and regional sourcing strategies supporting creative, advertising, and digital/content production services, in close partnership with Global and Affiliate Marketing / Brands leadership (incl. North America).
  Determine the most relevant level of strategy (global vs. regional) to best support brand ambition, agency models, and market needs.
  Ensure strategies deliver tangible value at the affiliate level (including North America), are scalable across markets, and balance global consistency with local relevance.
  Align strategies with brand lifecycle stages (pre‑launch, launch, maturity) and therapeutic priorities, including Neurosciences.
  Maintain a strong understanding of the external landscape, key market trends, and emerging innovations, and translate these into recommendations to continuously evolve the category strategy.
  Lead strategic sourcing and negotiations for major engagements (>€300k), including global framework agreements, rate cards/pricing models, and performance‑based contracts.


• Value Delivery & Deployment Across Affiliates
  Design and continuously improve the agency ecosystem (rosters, hubs, modular models), including scope of work structures and commercial frameworks that enable innovation, speed, and consistency across markets.
  Ensure effective deployment and adoption of global and regional frameworks across affiliates.
  Monitor value realization and performance across regions (North America, EMEA, JAPAC & LATAM).
  Leverage spend analytics, supplier benchmarking, and market intelligence to identify value creation, innovation, and risk mitigation opportunities across the Creative & Advertising category.


• Business Partnering & Affiliate Network Leadership
  Animate and enable the International and NA Procurement Business Partner community through regular category updates, best‑practice sharing, and structured communication to support consistent execution and continuous improvement.
  Act as a strategic partner to Global Brands Leaders, influencing investment strategies, agency ecosystems, and omnichannel execution.
  Build and lead a global Creative & Advertising Procurement Affiliate Network, anchored at affiliate level across North America, EMEA, JAPAC & LATAM to influence agency selection and ways of working, and to ensure adoption of strategies and models.
  Drive affiliate impact and network engagement by capturing feedback, sharing best practices, and supporting resolution of key affiliate challenges related to agency services.


• Supplier Ecosystem, SRM & Industrialization
  Define and lead a high performing global Supplier Relationship Management (SRM) and ecosystem strategy across Creative & Advertising.
  Establish strategic supplier partnerships supported by clear performance management, innovation roadmaps, and continuous improvement in service quality, cost efficiency, and innovation.
  Design and deploy industrialized, scalable supplier models, including standard service packages, rate cards, benchmarking tools, and volume based commercial frameworks, ensuring consistent, high quality delivery across regions and sustainable value creation.


• Execution Model Alignment (SSC Integration)
  Ensure global category strategies are fully aligned with Shared Service Center (SSC) execution models.
  Enable efficient and consistent execution through the deployment of standard playbooks, RFP templates, and clear sourcing frameworks.
  Continuously improve execution efficiency and end‑user experience to support scalable and reliable delivery across markets.


• Governance, Compliance & Performance
  Ensure strong governance and compliance through enforcement of supplier panel usage, standardized processes (sourcing Threshold), and contract adherence.
  Ensure compliance with Procurement policies, sourcing thresholds, governance frameworks, and ESG commitments, embedding responsible sourcing and sustainability principles into category strategies and execution.
  Define and negotiate Global framework agreements, Rate cards & Performance‑based contracts.
  Monitor performance and value delivery, including savings realization, SLA compliance, and stakeholder satisfaction.
  Act as the escalation point for supplier issues, adoption challenges, and service delivery risks, ensuring timely resolution and continuity of service.

Nous nous engageons à créer un lieu de travail où chacun se sent écouté, valorisé et soutenu, où nous incarnons « The Real Us*». La valeur que nous accordons aux différentes perspectives et expériences motive notre engagement en faveur de l'inclusion et de l'égalité des chances. Lorsque nous intégrons des modes de pensée diversifiés, nous prenons des décisions plus réfléchies et découvrons des solutions plus innovantes. Ensemble, nous nous efforçons de mieux comprendre les communautés que nous servons. Cela signifie que nous voulons également vous aider à donner le meilleur de vous-même lorsque vous postulez à un poste chez nous. Si vous avez besoin d'aménagements ou d'aide pendant le processus de candidature, veuillez en informer l'équipe de recrutement. Ces informations seront traitées avec soin et n'auront aucune incidence sur le résultat de votre candidature.

*Soyons nous‑même At Ipsen, each employee makes a real impact. Our teams are passionate about what they do because they care about making a difference in patients’ lives. We invest in our employees to support life‑changing projects that create positive impact for patients and society.