France Marketing & Communications Manager

Liberty Specialty Markets; Paris; Sur place; EUR 50 000 - 70 000; Plein temps

Résumé du poste

A global insurance company in Paris seeks a Marketing & Communications Manager to lead all marketing initiatives. Candidates must be bilingual in French and English, possess strong marketing skills, and have insurance knowledge. This role offers an opportunity to contribute to a vibrant and inclusive work culture, focused on professional growth and teamwork.

Qualifications

• Proven ability to execute marketing and communication plans.
• Demonstrates autonomy and ability to take initiatives.
• Able to manage various commercial and marketing projects.

Responsabilités

• Define, own, and execute annual marketing and communications plans.
• Lead external and internal communications activities.
• Manage media coverage and liaise with PR agencies.

Connaissances

Excellent communications and marketing skills

Experience in communications and marketing

Insurance products knowledge

Very well organised

Ability to manage relationships

Creative

Native or bilingual French

Fluent English

Description du poste

Overview

Job Title : France Marketing & Communications Manager
Department : International Branches
Division : Paris
Location : Paris
Type : Permanent

Role of Department To support and implement the commercial action plan of the Paris Branch in accordance with the strategy of each line by organizing the deployment of broker management, marketing and communication initiatives.

Key Responsibilities

• Reporting to the France General Manager and the European Marketing Manager, you would be in charge of all marketing and communications activities carried out as part of the development plan.
• Define, own and execute the annual marketing and communications plan, based on the LSM business strategy, the broader strategic sales priorities and the various Lines of Business priorities in France
• Lead external communications activities:
  • Organisation and implementation of any event (annual cocktail with pax, trade shows such as AMRAE, events, dinners) to enhance the visibility of Liberty Specialty Markets on the French market
  • Produce and maintain relevant marketing materials such as brochures, factsheets etc for lines of business and LSM France
  • Digital presence in social media, in partnership with the European Marketing leadership: LinkedIn, Instagram Liberty Art account
  • Web updates
  • Submit thought leadership ideas and manage approvals for written articles and talking points
  • Manage sponsorships and supports such as the Liberty Art Award
  • Manage media coverage: ensure media presence; draft / approve translation of press releases; brief, prepare and support staff being interviewed
• Lead internal communications activities and events in France
• Support employer branding activities
• Ensure adherence to brand and risk governance
• Prepare reports of Marketing & Communications activity
• Liaison with LSM’s PR agency
• Liaison with other Liberty Marketing teams based in London (PR / digital, social media…)

Skills and Experience

• Excellent communications and marketing skills
• Experience in communications and marketing
• Insurance products knowledge
• Very well organised
• Timely, accurate and able to prioritise
• Demonstrates autonomy and ability to take initiatives
• Have a commercial and teamwork mindset
• Have the ability to manage relationships with partners / suppliers / journalists
• Able to manage several commercial and marketing projects in the same time
• Able to closely work with Underwriters and Line of Business Managers to assist them in the development of marketing collaterals : brochures, product sheets, presentations…
• Creative, reliable and able to create trust-based relationships with the teams
• Native or bilingual French + Fluent English
• Management of 1 trainee

About Liberty Specialty Markets (LSM)

Liberty Specialty Markets is part of Global Risk Solutions and the broader Liberty Mutual Insurance Group, which is a leading global insurer. We offer a breadth of world-class insurance and reinsurance services to brokers and insureds in all major markets. Our people are key to our success. That is why "Put People First" is one of the five Liberty values which unite us as a global organisation. We bring this to life for our colleagues through :

• Offering a vibrant and inclusive environment and committing to their career development.
• Promoting diversity, equity and inclusion (DEI). Our Inclusion Matters framework and employee-led networks strengthen the diversity of our workforce and our inclusive environment.
• Reinforcing that collaborating together to share our unique perspectives help us make better decisions, deliver innovative solutions and pursue our ambitious goals.
• A supportive culture, which includes promoting a healthy work-life balance and working flexibly.