EMEA YouTube Social & Influencer Marketing Lead

Google LLC; Paris; On-site; EUR 76,000 - 78,000; Full time

Benefits offered by this job

Equity

Bonus target

Benefits

Job summary

Google LLC in Paris is seeking a YouTube Social and Influencer Marketing Specialist, EMEA (English, French) to lead 360° social strategies, localize content, and manage creator partnerships across Europe, the Middle East and Africa.

You will work with cross-functional teams, brief creators, analyze performance, and translate insights into action while upholding Google's brand standards.

Qualifications

• Bachelor's degree or equivalent practical experience.
• 4 years of experience in brand marketing, social media strategy, or creator/influencer marketing.
• Ability to communicate in English and French fluently to support client relationship management in this region.

Responsibilities

• Execute 360° social marketing strategies and editorial calendar across key EMEA markets; localize platform-native copy and assets.
• Lead end-to-end creator partnership strategies from sourcing to briefing and co-creation; leverage creators to drive product adoption.
• Direct external agencies, production, and influencer partners; oversee briefs, schedules and budgets for high-quality delivery.
• Serve as social/influencer SME within cross-functional squads; align local campaigns with global priorities and regional objectives.
• Establish KPIs, analyze full-funnel metrics and translate data into actionable insights and executive-ready post-campaign reports.

Skills

Brand marketing

Social media strategy

Creator/influencer marketing

English

French

Education

Bachelor's degree or equivalent

Job description

Google LLC in Paris is seeking a YouTube Social and Influencer Marketing Specialist, EMEA (English, French) to lead 360° social strategies, localize content, and manage creator partnerships across Europe, the Middle East and Africa.

You will work with cross-functional teams, brief creators, analyze performance, and translate insights into action while upholding Google's brand standards.