EMEA Marketing Director: Growth, Brand & GTM

AGCO Corporation; Arrondissement de Tours; Hybrid; EUR 150,000 - 210,000; Full time

Benefits offered by this job

Profit-sharing

Employee participation schemes

Company savings plan

Retirement savings plan

Concierge services with Maison de Ther

Childcare support

Ironing services

Personal assistance

Organic produce baskets

Parcel delivery services

Travel offers

Entertainment tickets

Holiday vouchers

Discounts at local businesses

Meals in company restaurant

Job summary

AGCO Corporation in Beauvais, France, is seeking a Marketing Director to strengthen brand awareness and drive sales across Europe and the Middle East. You will shape positioning, lead portfolio strategy, and coordinate cross-functional execution, reporting to the MF EME executive committee.

The role requires 10+ years in marketing leadership within industrial sectors and international experience. You will manage pricing, demand planning, budgets, and P&L while building a high-performing team and

Qualifications

• 10+ years of progressive marketing leadership in industrial sectors.
• Proven track record across markets and regions with portfolio strategies.
• Strong go-to-market, product launches, lifecycle management, and commercial excellence.
• Experience using market, customer, and competitive intelligence to drive growth.
• Experience managing pricing, demand planning, budgets, and P&L in international setting.
• Proven leadership to build and lead high-performing teams.
• Excellent communication and stakeholder management at executive level.
• Fluent in English; French is an advantage; knowledge of agronomy/AI is desirable.

Responsibilities

• Develop and drive the overall marketing strategy, brand positioning, and go-to-market approach across Europe and the Middle East.
• Lead product portfolio strategy, lifecycle management, and launches; coordinate cross-functional initiatives.
• Define commercial priorities, objectives, and performance targets to support growth.
• Oversee launches and ensure cross-functional execution across the organization.
• Drive market, customer, and competitive intelligence to inform decisions.
• Lead integrated marketing and communications, including agency management and media strategy.
• Collaborate with sales, product management, and operations to align demand planning and resources.
• Build and develop a high-performing marketing organization with a culture of collaboration and safety.

Skills

Marketing leadership

Go-to-market

Product portfolio

Lifecycle management

Commercial excellence

P&L responsibility

Pricing strategy

Demand planning

Stakeholder mgmt

Team leadership

English fluent

Job description

AGCO Corporation in Beauvais, France, is seeking a Marketing Director to strengthen brand awareness and drive sales across Europe and the Middle East. You will shape positioning, lead portfolio strategy, and coordinate cross-functional execution, reporting to the MF EME executive committee.

The role requires 10+ years in marketing leadership within industrial sectors and international experience. You will manage pricing, demand planning, budgets, and P&L while building a high-performing team and