Digital Marketing Manager

HADDAD BRANDS EUROPE; Saint-Denis; Sur place; EUR 45 000 - 65 000; Plein temps

Résumé du poste

A leading children's apparel distributor in Saint-Denis is seeking a Digital Marketing Manager to oversee digital marketing campaigns, analyze performance metrics, and collaborate with sales teams. The ideal candidate will have over 5 years of experience in fashion and sports retail, with significant skills in web analytics and marketing strategies. The role offers a permanent contract and various benefits including health insurance and meal vouchers.

Prestations

Company health insurance (60% employer contribution)

50% reimbursement on public transportation or private parking

Access to an intercompany restaurant + meal vouchers

Discount on Nike.com and Levi.com

WellPass membership

Gyms and wellness area in the building

Qualifications

• Over 5 years of experience in fashion and sports retail, specializing in merchandising and buying.
• Experience in premium fashion brands is a plus.
• At least 2 years of relevant experience, preferably within an agency or the fashion/retail industry.

Responsabilités

• Plan, optimize, and execute digital marketing campaigns across all accounts.
• Analyze performance across digital platforms to identify trends.
• Partner with sales and retailer teams to align marketing with business goals.

Connaissances

Digital marketing campaigns

Web analytics

A/B testing

CRM

SEO/SEM

Email marketing

Social media

Interpersonal skills

Formation

Bachelor’s degree in Marketing or a related field

Outils

Microsoft Office Suite

Description du poste

Overview

Haddad Brands Europe, founded in 2017, specializes in the distribution of children's apparel under exclusive licenses (Nike, Levi’s, Converse, Jordan, Polo Ralph Lauren…) across Europe. Operational for 8 years, the company has experienced rapid growth and now has over 500 employees across Europe.

We distribute our products through both wholesale (working with major specialty and multi-brand retailers) and retail via our concessions in department stores. In practical terms, this means that if you’re buying children’s apparel (ages 0–7 for Nike, 0–16 for Levi’s, Converse, and Jordan), whether in a physical store or online, in the Netherlands, the UK, Italy, or anywhere else in Europe, the product you’re holding has definitely passed through us, even if you bought it in an official Nike or Levi’s store.

To support our growth, we are offering a permanent position as a Digital Marketing Manager.

Core Responsibilities

• Campaign Management: Plan, optimize, and execute digital marketing campaigns across all accounts, brands, and 3rd-party partners
• Manage budget and timelines in line with annual marketing plans

Data & Analytics

• Analyze performance across digital platforms to identify trends and opportunities
• Refine marketing strategies based on results
• Provide comprehensive reports on campaign KPIs

Collaboration & Communication

• Partner with sales and retailer teams to align marketing with business goals
• Attend client meetings and category events
• Review sales materials to ensure alignment with brand messaging

Content & Tools

• Create digital assets according to retail partner specifications
• Build digital sales toolkits for internal and external use

Your Profile

• Over 5 years of experience in fashion and sports retail, specializing in merchandising and buying
• Experience in premium fashion brands is a plus

Skills

• Education: Bachelor’s degree in Marketing or a related field
• Experience: At least 2 years of relevant experience, preferably within an agency or the fashion/retail industry, covering CRM, email marketing, SEO/SEM, affiliates, display, and social media
• Technical Skills: Strong command of web analytics, A/B testing, and data-driven performance marketing. Proficient in Microsoft Office Suite, with advanced Excel skills
• Interpersonal Skills: Highly collaborative yet autonomous, able to influence, build trust, and maintain strong cross-functional relationships
• Soft Skills: Detail-oriented, organized, and positive-minded, with a proactive attitude and flexibility in a fast-paced, client-driven environment
• Personal Qualities: Integrity, motivation, and a strong sense of accountability

Employment Conditions

• Start date: ASAP
• Location: Saint-Denis near the French Stadium
• Employment Type: Permanent contract

Benefits

• Company health insurance (60% employer contribution)
• 50% reimbursement on public transportation or private parking
• Access to an intercompany restaurant + meal vouchers
• Discount on Nike.com and on Levi.com, employee sales, and CSE benefits (discounts, gift vouchers)
• WellPass membership
• Gyms and wellness area in the building