Assistant Product Manager Intern – Home Care

Jobtailor

Courbevoie

Sur place

EUR 13 000 - 19 000

Plein temps

Il y a 12 jours

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Résumé du poste

Jobtailor is seeking a Marketing intern to analyze market and brand performance using retailer panels and Sell-Out data. You will monitor competitors, track promotional activities, and contribute to the annual Marketing Plan while collaborating with R&D teams in Italy.

The role requires enrolled in a business school or pursuing a Master’s in Marketing, with initial FMCG marketing experience being highly desirable. Strong analytical and team-oriented mindset is essential.

Qualifications

Currently enrolled in a business school or pursuing a Master’s degree with a specialization in Marketing (fourth- or fifth-year level).
Initial experience in marketing or trade marketing within the FMCG sector is highly desirable.
Team-oriented, curious, rigorous, and self-motivated.
Excellent analytical and synthesis skills.
Fluency in English is required, particularly for communication with the R&D teams in Italy.

Responsabilités

Analyze market, brand performance, and competition using retailer panels and Sell-Out data.
Monitor competitors and media activity.
Track and analyze promotional activities.
Contribute to the development of the annual Marketing Plan.
Participate in product innovation projects with R&D teams based in Italy.
Conduct qualitative and quantitative research, including corridor tests.
Contribute to packaging creation and monitoring, including agency briefing and creative follow-up.
Contribute to 360° communication campaigns across TV, digital, and in-store channels.
Update the website and e-commerce content.
Participate in field and digital marketing activations.
Collaborate with the Group's R&D, Sales, and Digital teams, as well as external agencies.

Connaissances

Data analysis

Qualitative research

Quantitative research

Marketing plan development

E-commerce content management

Formation

Master's degree in Marketing

Outils

Retailer panels

Sell-Out data

Digital marketing tools

Website management tools

Description du poste

Analyze the market, brand performance, and competition using retailer panels and Sell-Out data.
Monitor competitors and media activity.
Track and analyze promotional activities.
Contribute to the development of the annual Marketing Plan.
Participate in product innovation projects with R&D teams based in Italy.
Conduct qualitative and quantitative research, including corridor tests.
Contribute to packaging creation and monitoring, including agency briefing and creative follow-up.
Contribute to 360° communication campaigns across TV, digital, and in-store channels.
Update the website and e-commerce content.
Participate in field and digital marketing activations.
Collaborate with the Group's R&D, Sales, and Digital teams, as well as external agencies.

Requirements

Currently enrolled in a business school or pursuing a Master's degree with a specialization in Marketing (fourth- or fifth-year level).
Initial experience in marketing or trade marketing within the FMCG sector is highly desirable.
Team-oriented, curious, rigorous, and self-motivated.
Excellent analytical and synthesis skills.
Fluency in English is required, particularly for communication with the R&D teams in Italy.

Core Competencies

Demonstrates strong analytical skills and the ability to conduct qualitative and quantitative research, contributing to marketing strategies and product innovation. Proficient in collaborating with cross-functional teams and managing communication campaigns across various channels.

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