VP of Growth

LABHOUSE; Barcelona; Híbrido; EUR 120.000 - 180.000; Jornada completa

Descripción de la vacante

Labhouse, a Barcelona-based AI app studio, seeks a VP of Growth to lead growth across its portfolio. You will report to the Co-CEO, own the Growth org, and collaborate with Creative and Product to scale multiple apps profitably.

You will manage a large UA budget, drive ROAS and LTV/CAC improvements, and build robust reporting and attribution frameworks. Remote work from Spain with office days in Barcelona are available.

Formación

• Experience in growth/performance marketing with leadership exposure.
• Proven ability to scale consumer mobile apps to meaningful revenue.
• Experience managing large monthly performance marketing budgets.

Responsabilidades

• Define and execute growth strategy across Labhouse apps.
• Lead and scale the Performance Marketing team.
• Own the UA budget across major networks and emerging channels.
• Drive ROAS, LTV/CAC, payback and portfolio growth efficiency.
• Collaborate with Creative and Product to align acquisition and monetization.

Conocimientos

Growth marketing leadership

Mobile growth

Large-budget management

Paid media platforms

Mobile attribution / MMPs

Subscription apps

Data-driven

Leadership

Educación

Bachelor's degree

Herramientas

AppsFlyer

Adjust

Kochava

Descripción del empleo

Labhouse is a Barcelona-based startup studio building AI-powered mobile apps used by hundreds of thousands of people worldwide. Our products — including Invoice Fly and Summary AI — are designed to make everyday tasks faster, smarter, and simpler through a subscription model that puts the user first.

We were founded by Andrés Bou and Horacio Martos, the duo behind SocialPoint (acquired by Take-Two Interactive), and we operate with the mindset of a product company: small teams, high ownership, and a relentless focus on building things that matter.

We are building the next generation of consumer apps powered by AI, and we are looking for a VP of Growth to own the growth engine across our entire portfolio.

Would you like to make an impact as part of a company that builds the best mobile apps used by millions of users worldwide? If so, discover your next challenge below.

About the Role

As VP of Growth, you will lead the full growth strategy across Labhouse's portfolio of apps, reporting directly to the Co-CEO. You will own the Growth org – currently composed of the Performance Marketing team – and work hand-in-hand with the Creative and Product teams to scale multiple apps profitably.

What you'll do

• Define and execute the growth strategy across all Labhouse apps
• Lead, mentor, and scale the Performance Marketing team
• Own the full UA budget (8-figure annual spend) across Meta, Google, TikTok, ad networks and emerging channels
• Drive ROAS, LTV/CAC, payback periods and overall growth efficiency at the portfolio level
• Partner with Creative to build a high-velocity creative testing engine
• Partner with Product to align acquisition, monetization, and retention strategies
• Build the reporting, attribution and experimentation frameworks that allow us to scale with confidence
• Identify and unlock new growth channels as we expand the portfolio

About You

Academic background

• Bachelor's degree in Business, Engineering, Economics, Marketing or a related field. A strong quantitative foundation is a plus.

Technical expertise

• 8+ years in growth/performance marketing roles, with at least 3 years in leadership positions
• Proven track record scaling consumer mobile apps from 0 to meaningful revenue
• Hands-on experience managing performance marketing budgets of at least $1M/month
• Deep, hands-on expertise across Meta, Google (UAC), TikTok and ad networks – you don't need to execute day-to-day, but you can, and you go deep into the detail when needed
• Strong understanding of mobile attribution, MMPs (AppsFlyer, Adjust, Kochava), SKAdNetwork and the post-ATT landscape
• Subscription app experience is strongly preferred
• Data-driven mindset: comfortable building cohort analyses, LTV models, and unit economics from scratch
• Strong leadership and team-building skills

Communication

• Fluent English (working language at Labhouse)
• Ability to translate complex growth dynamics into clear narratives
• Comfortable challenging and being challenged

Nice to Have

• Experience with AI-powered creative production workflows
• Background scaling multiple apps in parallel (portfolio approach)
• Spanish is a plus

What we Offer

• Direct reporting line to the Co-CEO and a seat at the strategic table
• Full ownership of growth across a fast-growing portfolio of AI apps
• Competitive compensation package
• A team of senior operators with a proven track record of building and exiting category-defining companies
• The chance to shape the growth engine of one of the most ambitious AI app studios in Europe
• Remote work from anywhere in Spain. If you are based in Barcelona, we would love for you to join us at the office (Barcelona Tech City) at least two days a week.
• Competitive compensation
• Permanent contract with competitive compensation.
• A young and top entrepreneurial team in a dynamic startup environment.
• Opportunity to lead, grow, and take on big challenges.
• Work with cutting-edge technologies, including the chance to integrate AI models into new apps.

Hiring Process

• Intro call with Talent
• Interview with the Co-CEO
• Case study / deep-dive on growth strategy
• Final interview with founders and key stakeholders

You should Know

Labhouse is proud to be an equal-opportunity employer. However you identify or whatever your journey to this point, we welcome all candidates to apply for the position that inspires them.

Come join us and help us build a company that everyone is proud to be part of.