Strategic Key Account Manager — Horeca Wholesale (Spain)

Fricodan; Málaga; On-site; EUR 42,000 - 68,000; Full time

Benefits offered by this job

Company car

Laptop

Mobile phone

Pension plan

Collective health insurance

Job summary

Fricodan, based in Málaga and part of the Heuschen & Schrouff Food Group, seeks a Key Account Manager Horeca Wholesale to grow the Spain-wide customer portfolio. You will negotiate terms, visit clients, and coordinate with back-office teams in Málaga to ensure satisfaction and long-term engagement with our Asian product range.

Fluent in Spanish and English, you will travel across Spain, manage existing partners, and open new wholesale opportunities in the Horeca sector, leveraging the support of

Qualifications

• Fluent Spanish and English in writing and speaking.
• Based in central or southern Spain with ability to travel frequently.
• Proven national-level sales experience in Foodservice/Horeca wholesale.
• Affinity with Asian cuisine is a plus.
• Ability to establish new contacts and build relationships based on trust, quality and expertise.
• Excellent listening, problem-solving, negotiation and presentation abilities.
• Independent, organized and proactive.

Responsibilities

• Developing new business opportunities
• Managing and expanding long-term relationships with existing customers
• Negotiating prices, delivery terms, contracts, and closing deals
• Visiting existing and potential customers and preparing visit reports
• Coordinating technical support and the introduction of new products
• Forecasting and monitoring sales results per account
• Creating and implementing the annual sales plan and account plans for your region
• Identifying new market trends and opportunities
• Organizing and participating in national trade fairs and client events

Skills

Fluent Spanish

Fluent English

Sales experience

Negotiation skills

Presentation skills

Travel readiness

Job description

Fricodan, based in Málaga and part of the Heuschen & Schrouff Food Group, seeks a Key Account Manager Horeca Wholesale to grow the Spain-wide customer portfolio. You will negotiate terms, visit clients, and coordinate with back-office teams in Málaga to ensure satisfaction and long-term engagement with our Asian product range.

Fluent in Spanish and English, you will travel across Spain, manage existing partners, and open new wholesale opportunities in the Horeca sector, leveraging the support of