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Nord Recruitment is seeking a Head of Brand for an 8-figure DTC haircare brand, US-focused. This fully remote role offers EU-friendly hours and flexibility. You will own brand identity across visuals, tone, and playbook, and work hands-on with design, copy, shooting, and editing.
You will lead creator-led growth, align brand with performance, and build a small team over time, reporting to CEO and COO. The role is fully remote with a compact team and rapid decision-making.
Location: Remote, EU hours + flexibility
Reports to: CEO & COO
Engagement: Full-time
Compensation: up to $8k a month
You’ll build the brand around a creator-led growth engine that already works, and you’ll make a big part of the work yourself.
We’re partnering with an 8-figure DTC haircare brand built through creator marketing. The product sells and the acquisition engine works. What’s missing is a clear identity, strong creative direction, and one consistent way the brand looks and sounds everywhere.
That’s what you’ll own. And this isn’t a strategy-only role: you’ll set the direction and get hands-on with design, copy, shooting, and editing yourself.
You’ll lead a dedicated Social & Community Manager: you set the direction, they handle the day-to-day, and you jump in where needed. You’ll also direct freelance designers and editors. As the function grows, you’ll build the creative team around you.
You haven’t designed, shot, or edited anything yourself in recent years, or if you’re looking for a large team and a finished playbook.