Social Media Associate: Campaigns, Brand & Growth

TransPerfect; Barcelona; On-site; EUR 32,000 - 52,000; Full time

Job summary

TransPerfect is seeking a Social Media Associate in Barcelona to support social media and marketing activities. The role involves collaborating on strategy across Instagram, Facebook, TikTok and LinkedIn, and managing campaigns with a view to expanding reach and engagement.

You will develop content calendars, maintain brand voice, and analyze performance data to drive improvements, working with internal teams and external stakeholders in a dynamic, international environment.

Qualifications

• Bachelor's degree or equivalent qualification.
• Advanced professional proficiency in English, with excellent written and verbal communication skills.
• Strong analytical skills, with the ability to interpret performance data and translate insights into actionable recommendations.
• Genuine passion for Social Media, Digital Marketing, the internet and emerging technologies.
• Proficiency in Microsoft Office, particularly Outlook, Word, PowerPoint and Excel.
• Experience managing or contributing to multiple Social Media platforms, with a good understanding of social media tools, content creation practices and platform-specific best practices.
• Strong interpersonal and collaboration skills, with the ability to work effectively as part of a team.
• Proactive and self-motivated approach, with a curious mindset and the creativity to identify opportunities and drive improvements.

Responsibilities

• Collaborate with the Manager and wider team to develop Social Media, Marketing and Branding strategies across multiple platforms, including Instagram, Facebook, TikTok and LinkedIn.
• Plan, develop, launch and manage engaging Social Media campaigns
• Create and maintain a consistent brand voice across all content, ensuring alignment with TransPerfect's global brand guidelines and strategy
• Develop and manage monthly content calendars and roadmaps, coordinating the creation and publication of engaging, high-quality content
• Implement Social Media Optimization (SMO) strategies to maximize reach, engagement and overall channel performance
• Oversee eReputation and Community Management, including brand monitoring and audience engagement
• Organize and lead quarterly campaign review meetings, presenting performance insights and recommending strategies for future improvements
• Manage Social Media projects from conception to delivery, coordinating with internal teams and external stakeholders to support collaborative campaigns and initiatives
• Stay up to date with emerging Social Media trends, platforms, tools and best practices
• Conduct Social Media audits, identifying opportunities for improvement and developing strategies based on findings
• Prepare monthly performance reports, analyzing key performance indicators (KPIs) and implementing data-driven optimizations to improve campaign effectiveness

Skills

English proficiency

Analytics

MS Office

Social media platforms

Team collaboration

Proactive mindset

Education

Bachelor's degree

Job description

TransPerfect is seeking a Social Media Associate in Barcelona to support social media and marketing activities. The role involves collaborating on strategy across Instagram, Facebook, TikTok and LinkedIn, and managing campaigns with a view to expanding reach and engagement.

You will develop content calendars, maintain brand voice, and analyze performance data to drive improvements, working with internal teams and external stakeholders in a dynamic, international environment.