Paid Social Specialist | Remote & Global Training

Publicis Groupe; Barcelona; On-site; EUR 32,000 - 46,000; Full time

Benefits offered by this job

Flexible Benefits

Growth opportunities

Free online training

Job summary

Publicis Groupe in Barcelona is seeking a Paid Social Specialist to apply the global brand strategy across Facebook, Instagram, and TikTok, aligning with the fast-evolving market. You will collaborate with content teams and influencers to drive performance and ROI.

The role requires a bachelor’s degree in marketing/PR, 2–3 years in digital agencies, and advanced English. Opportunity to work within a leading global group with flexible benefits and career growth.

Qualifications

• Bachelor’s Degree in Marketing, Advertising, or Public Relations, or equivalent experience.
• 2–3 years of experience in digital agencies.
• Advanced level of English (will be assessed during the interview process).
• Strong knowledge of digital media planning, analytics, and performance measurement tools.

Responsibilities

• Supervise and control the application of planning guidelines.
• Manage the administration and execution of paid social media plans, ensuring objectives and KPIs are met.
• Develop category- and brand-specific benchmarks.
• Assist in the preparation and execution of social media strategies.
• Maintain open and fluid communication with content teams, community managers, and influencer management, providing a 360° view of planning.
• Monitor and analyze competitors’ activity on social networks.
• Track and analyze the performance of organic and paid campaigns, applying learnings to the global strategy.
• Coordinate brand and agency social media teams.
• Provide updates, guidance, and technical support related to platform and product updates for the activation team.

Skills

Digital advertising

English proficiency

Data analytics

Social media planning

Education

Bachelor’s Degree in Marketing, Advertising, or Public Relations

Job description

Publicis Groupe in Barcelona is seeking a Paid Social Specialist to apply the global brand strategy across Facebook, Instagram, and TikTok, aligning with the fast-evolving market. You will collaborate with content teams and influencers to drive performance and ROI.

The role requires a bachelor’s degree in marketing/PR, 2–3 years in digital agencies, and advanced English. Opportunity to work within a leading global group with flexible benefits and career growth.