Senior Data Strategy Lead – Global Data & Growth

Publicis Groupe; Barcelona; Hybrid; EUR 50,000 - 80,000; Full time

Benefits offered by this job

Flexible Benefits (Coverflex)

Growth Opportunities

Free Online Training

Partner Certifications

Work from anywhere

Attractive holidays package

Well-being initiatives

Job summary

A multinational communications group is seeking a Senior Data Strategist in Barcelona, responsible for shaping data strategies across B2C and B2B markets. Key responsibilities include defining end-to-end data strategies, developing actionable guidance for stakeholders, and leading data-driven use cases. Candidates should have considerable experience in data strategy and strong collaboration skills. The role offers growth opportunities and a flexible work environment.

Qualifications

• Senior experience in data strategy, consulting, or analytics.
• Ability to define and activate end-to-end data strategies.
• Strong experience developing data-led strategic recommendations.
• Experience designing high-value data use cases.

Responsibilities

• Define and implement holistic data strategies across the data lifecycle.
• Develop data-led strategic recommendations for B2C and B2B.
• Create data strategy assets and maintain clarity on usage.
• Lead high-value data use cases from ideation to deployment.
• Define measurement frameworks and KPIs for data initiatives.

Skills

Data strategy definition

B2C and B2B knowledge

Translation of complex data topics

Stakeholder management

Measurement frameworks

Strong collaboration

Job description

A multinational communications group is seeking a Senior Data Strategist in Barcelona, responsible for shaping data strategies across B2C and B2B markets. Key responsibilities include defining end-to-end data strategies, developing actionable guidance for stakeholders, and leading data-driven use cases. Candidates should have considerable experience in data strategy and strong collaboration skills. The role offers growth opportunities and a flexible work environment.