Senior Campaigns Lead, Integrated Marketing & AI

Jobgether; Spain; On-site; EUR 90,000 - 130,000; Full time

Benefits offered by this job

Competitive compensation

Career growth

Flexibility and ownership

Collaborative culture

Impactful AI projects

International environment

Bold, fast-moving growth culture

Scalable marketing function leadership

Job summary

Jobgether is seeking a Senior Manager, Integrated Marketing Campaigns based in Spain to lead regional multi‑channel campaigns in the AI and cloud infrastructure space. You will translate audience insights into cohesive strategies, coordinate cross‑functional teams, and oversee end‑to‑end execution from planning through performance analysis.

The role emphasizes building AI-powered campaign systems, partnering with external agencies, and measuring impact across awareness and demand, with room to

Qualifications

• 8+ years in integrated campaigns, demand generation, or ABM
• 4–5 years leading integrated campaigns
• Proven track record delivering integrated campaigns with measurable outcomes
• Strong audience and market research capabilities
• Experience linking digital and physical channels into cohesive journeys
• Creative thinking about media and activation, incl. local partnerships
• Knowledge of campaign measurement and attribution
• Experience managing agencies and vendors
• Strong systems-thinking and AI-enabled planning methods
• Excellent cross-functional leadership and stakeholder management
• Ability to operate as a senior individual contributor
• Valuable experience in: B2B tech/AI/cloud infra, city/regional campaigns, events, co-marketing, CRM/MA/ABM analytics

Responsibilities

• Lead regional and city-specific campaigns across multi-channel mix.
• Drive campaigns around major events with digital/media activations and follow-up.
• Develop evergreen and solution-focused campaigns aligned to personas and business needs.
• Translate strategy into execution: objectives, journeys, channels, budgets, timelines.
• Align Product Marketing, Brand, Content, Digital, Events, Partner Marketing, Sales around plans.
• Develop partner activations with co-branded content and distribution plans.
• Manage agencies and vendors: briefs, scopes, budgets, feedback.
• Own measurement and attribution: KPIs, tracking, reporting with Analytics teams.
• Build AI-powered campaign systems: reusable research, briefs, journeys, activations.
• Apply AI to improve planning, targeting, and optimization.
• Deliver a prioritized campaign roadmap with measurable results within 90 days

Job description

Jobgether is seeking a Senior Manager, Integrated Marketing Campaigns based in Spain to lead regional multi‑channel campaigns in the AI and cloud infrastructure space. You will translate audience insights into cohesive strategies, coordinate cross‑functional teams, and oversee end‑to‑end execution from planning through performance analysis.

The role emphasizes building AI-powered campaign systems, partnering with external agencies, and measuring impact across awareness and demand, with room to