Remote Global Marketing Lead, Industrial Coatings Growth

Arxada; Barcelona; Hybrid; EUR 90,000 - 140,000; Full time

Job summary

Arxada, a global leader in innovative chemistries, seeks a Global Marketing Manager for Industrial Coatings. You will lead the marketing strategy, translate insights into growth plans, and drive portfolio alignment across regions.

The role involves cross‑functional collaboration with Product, R&D, and Sales teams to position Arxada for profitable expansion. Location: multiple locations globally; hybrid/remote model.

Qualifications

• Bachelor’s degree in Chemistry, Chemical Engineering, Marketing, Business, or a related field; an MBA is preferred.
• 10+ years of experience in industrial coatings, specialty chemicals, or related markets with marketing, product management or commercial leadership.
• Strong understanding of industrial coatings technologies, specifications, applications, and customer requirements.
• Fluent English and willingness to travel up to 25%.

Responsibilities

• Develop and execute the marketing strategy for Arxada’s Industrial Coatings business to enable profitable growth.
• Lead market segmentation, customer-needs analysis, and value-proposition development.
• Partner with Product Management, R&D, Technical Service, Commercial and Supply Chain to shape roadmaps.
• Create positioning, messaging, and go-to-market strategies including campaigns and launches.
• Equip regional sales teams with tools, training, and programs to accelerate opportunities.
• Engage customers through conferences, seminars, webinars, and thought leadership.

Skills

Marketing strategy

Analytical skills

Stakeholder management

Communication

Cross-functional collaboration

Travel willingness

Education

Bachelor’s degree in Chemistry, Chemical Engineering, Marketing, Business, or related field

MBA (preferred)

Job description

Arxada, a global leader in innovative chemistries, seeks a Global Marketing Manager for Industrial Coatings. You will lead the marketing strategy, translate insights into growth plans, and drive portfolio alignment across regions.

The role involves cross‑functional collaboration with Product, R&D, and Sales teams to position Arxada for profitable expansion. Location: multiple locations globally; hybrid/remote model.