Programmatic Lead

Dept; Madrid; On-site; EUR 65,000 - 95,000; Full time

Benefits offered by this job

Awesome clients

Training and certifications

Global DEPT CARES Month

Job summary

DEPT® is a Growth Invention company that blends technology and marketing to drive client growth. This role sits in our EMEA Creative & Media team, leading a programmatic group and shaping its expansion. You will mentor others, manage capacity, and identify opportunities across DSPs and publisher ecosystems.

Join a fast-paced, globally connected group delivering insights and campaigns for top brands. You will collaborate with international offices and contribute to cutting-edge media strategies

Qualifications

• Extensive programmatic experience with DSPs and ad tools (DV360, Amazon DSP, TradeDesk) and GMP.

Responsibilities

• Develop and deliver services within Programmatic buying to clients.
• Assume overall commercial responsibility for the team's growth.
• Set ambitious targets and plans to achieve client objectives.
• Lead and develop programmatic ways of working, ensuring alignment with international counterparts.
• Translate results into insights and new plans for client discussions.

Skills

Programmatic experience

Team mentoring

Capacity planning

Opportunity spotting

International experience

EMEA publisher landscape

Analytical

Strategic proposals

Data storytelling

Tools

DV360

Amazon DSP

The Trade Desk

GMP (Google Marketing Platform)

Google Ads

Analytics

Campaign Manager

Job description

Budapest, Zagreb, Split, Skpoje, Madrid, hybrid

DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Meta, eBay, and OpenAI. We have been certified B Corp and Climate Neutral since 2021.

This role is part of our EMEA Creative & Media team. Our team is a vibrant mix of media talents, ranging from Creatives, Influencer Marketers, Brand & Content Strategists to Account Managers, Media Planners and Marketing Automation Consultants. Together, we blend imaginative storytelling and performance-driven strategies with cutting-edge technology to create engaging digital experiences that build lasting relationships with our clients like Logitech,Just Eat Takeaway, Foot Locker & Meta.

JOB PURPOSE

Within our media teams, our programmatic advertising specialists help our clients to effectively purchase digital media which contribute to the client’s goals across the full funnel. Whether through real-time bidding or guaranteed deals with publishers, we make sure to drive the best results and choose the right channel for client’s goals.

As a lead you drive the direction for our programmatic team and grow it as a business. You challenge the team members and support them by facilitating an environment where all team members can get the best out of themselves in terms of their professional career and growth as well as deliverables for the clients.

WHAT YOU’LL DO

• Developing and delivering services within Programmatic buying to our clients.
• Overall commercial responsibility for the team’s growth.
• Setting ambitious targets for the team, devising a plan to achieve those targets and making sure we efficiently achieve the client's objectives.
• Actively lead and develop our ways of working within Programmatic.
• Collaborating with the other international offices making sure we are aligned with other counterparts of DEPT® and can offer the best services possible.
• Constantly looking for the latest opportunities that add value for the customer and be critical of the work we deliver.
• Devise strategies and manage campaigns for great clients.
• Translate the results into insights, advice and new plans that can be presented clearly at every level.

WHAT YOU’LL BRING

• Have extensive, relevant programmatic experience (DSPs (e.g. DV360, Amazon DSP, Tradedesk), GMP(Google Ads, Analytics, Campaign Manager).
• Have experience with, and gain a lot of energy from, guiding and mentoring other people.
• Have experience with planning a team's capacity in the most efficient way.
• Having the ability to identify new opportunities to be implemented in the daily business (tools, Martech, efficiency).
• Have experience with international markets and cultures.
• Have experience with the EMEA publisher landscape.
• Are analytical, flexible and able to work independently.
• Have experience with creating strategic proposals and campaign plans for programmatic channels.
• Can translate and present complex results in clear language.

WE OFFER

Please note that benefits may vary by location. Feel free to reach out to your recruiter for more details

• Awesome clients. Whether big, small, local or global — at DEPT® you’ll get the opportunity to work with all of them. And we celebrate all of our successes together!
• The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.
• Global annual DEPT® Cares Month in which employees come together and donate their skills to support local charities.

WHO ARE WE?

We are a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, acting fast, and moving further because standing still just is not in our DNA.

We are drawn to people who stay curious, move with intent, and never stop inventing. Our culture runs on three values: better together, relentlessly curious, and get sh*t done. It is how we work, how we grow, and how we make things that matter.

At DEPT®, you will find the freedom to explore, the space to collaborate, and the trust to make a real impact for our clients, for each other, and for the world we are helping to build.

DIVERSITY, EQUITY & INCLUSION

At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.

We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here .