Digital Analyst - (Hybrid)

eDreams ODIGEO; Barcelona; Híbrido; EUR 45.000 - 65.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Prime Plus membership

Relocation support

Premium equipment

Descripción de la vacante

eDreams ODIGEO in Barcelona is seeking a Digital Analyst to support product areas and marketing channels by tracking performance, analyzing user behavior, and running campaigns. You will work with Google Analytics and other data sources to deliver insights and recommendations, with a hybrid work setup.

Responsibilities include implementing analytics tools, validating data, deploying campaign tags, and maintaining tracking systems.

Formación

• Bachelor degree in Engineering, Mathematics, Statistics or Business.
• 1-3 years of experience in web analytics and app analytics, tracking and data analysis.
• Knowledge of Google Analytics and its implementation.
• Knowledge of Firebase Analytics and its implementation.
• Knowledge of App tracking and analytics.
• Knowledge of Tag Management Systems (GTM, Tag Commander).
• Javascript knowledge and SQL proficiency.
• Strong analytical capabilities.
• Written and spoken English at an advanced level.
• Detail-oriented and self-starter with team orientation.
• Good troubleshooting and problem solving skills.
• Interest in online marketing and AI/tools is a plus.

Responsabilidades

• Manage Web & App Analytics tools implementation including Google Analytics and other specs/maintenance/improvement.
• Data validation and integrity checks.
• Implement marketing campaign tags via Tag Management Systems and server tagging solutions.
• Implement other tracking codes, personalization, auditing and issue resolution.
• Provide tech documentation and support for tracking and measurement purposes.

Conocimientos

Analytical thinking

Problem solving

English proficiency

Online marketing knowledge

Educación

Bachelor degree in Engineering, Mathematics, Statistics or Business

Herramientas

Google Analytics

Firebase Analytics

GTM

Tag Commander

JavaScript

SQL

Python

BigQuery

Descripción del empleo

As you contemplate your future, you might be asking yourself, \"What's the next step?’’ Start your journey with us!

We're seeking an experienced Digital Analyst to join our Analytics & Insights Enabling team in Barcelona (Hybrid) to provide support to all product areas and marketing channels to track performance and user behaviour and run different campaigns, implementing tags needed and configuring. You will be working with Google Analytics and other data sources including web and online marketing data, analyzing results and providing insights and recommendations to improve performance. If you're ready to soar, we're ready to take you there.

Why eDreams ODIGEO

We’re the world's leading travel subscription platform.

• We pioneered Prime, the first and largest travel subscription programme, which has topped over 7.8 million Prime members since launching in 2017.


• Millions of customers every year across 44 markets – 5 brands: eDreams, GO Voyages, Opodo, Travellink, and the metasearch engine Liligo


• More than 100 million searches per day on our websites - more than 6 billion AI daily predictions


• Over 1,700 employees – More than 60 different nationalities from all continents – 99% permanent contracts

Prime members are subscribed to global travel, gaining access to a comprehensive multi-product offering for all their travel needs—including hotels, rail, flights, dynamic packages and car rental, among others— compounded by industry-leading flexibility features and exclusive, member-only benefits. This entire Prime experience is powered by a proprietary, industry-leading AI platform that delivers a smarter, hyper-personalised service and comprehensive travel experience globally to its members.

What you will do:

The Role's Key Responsibilities and Tasks

• Manage Web & App Analytics tools implementation such as Google Analytics but also others (Specifications, Maintenance and Improvement)


• Data validation


• Marketing campaigns tags implementation through our Tag Management Systems and Server Tagging solutions


• Other tracking codes implementation, personalization, audit and issues solving


• Tech documentation and support for tracking and measurement purposes.

What you need to succeed:

Good to have

Bring your unique perspective, speak up, and offer disruptive solutions. You'll have the opportunity to learn and grow while making a real impact on our team. Here's what you need to succeed:

• Bachelor degree in Engineering, Mathematics, Statistics or Business


• 1-3 years of experience in web analytics and app analytics, tracking and data analysis.


• Knowledge on Google Analytics and its implementation.


• Knowledge on Firebase Analytics and its implementation.


• Knowledge on App tracking and analytics


• Knowledge in tracking and Tag Management Systems (GTM, Tag Commander).


• Javascript knowledge


• SQL knowledge


• Strong analytical capabilities.


• Written and spoken English at an advanced level.


• Detail-oriented and resolutive person, self-starter and team player.


• Good troubleshooting/problem solving skills.


• Passion for data, analysis, online marketing, internet and new technologies.


• Good organization and time-management skills with the ability to work on several projects at the same time.


• Python and GA data in Big Query analysis knowledge will be a plus


• Online Marketing knowledge (main KPIs, how each channel works, etc.) will be a plus

Preferred Qualifications

• Experience with Applied AI Tools: Demonstrated comfort using practical AI tools such as Gemini, or other AI-powered assistants.


• Experimentation Mindset: Curiosity and eagerness to explore, experiment with, and integrate emerging AI-driven solutions into workflows.


• AI-Enhanced Problem Solving: Ability to effectively leverage AI tools to streamline processes, and enhance productivity.


• Adaptability and Learning Agility: Enthusiastic about continuously learning and quickly adapting to new AI features and capabilities.

What’s in it for you?

The best talent deserves the best benefits

At eDO, we want you to be a part of our success story and great culture.

Here’s what we offer:

• A rewarding Compensation package! Prime Plus membership, competitive salary and benefits package, including flexible benefits, performance-based bonuses, birthday day off, discounts and partnerships, relocation support and premium equipment with role-based selection options and device ownership through our equipment lifecycle program when it reaches its refresh cycle.


• Continuous learning to fuel your growth and explore new horizons! Learn and grow with free Coursera access, soft skills workshops, tech training, leadership development, and more. Plus, enjoy a great onboarding program.


• Grow opportunities to empower your career and unleash your potential! Personalised career paths and the eVOLVE Program will help you discover, grow, and thrive. Internal mobility opportunities let you pursue horizontal career changes and promotions.


• Your Well-being is our priority. Embrace Freedom and Flexibility! At eDO, we value flexibility, employee care, and transparency. We offer a hybrid home-office model focused on outcomes. You'll be able to find the right work-personal life balance that suits you best.


• Work hard, party hard! We believe in having fun and connecting with colleagues! Join eDO for after-work events, padel tournaments, parties, and more. Create communities based on your passions, like sports and music. Come to work as you are, with no dress code, and enjoy free fruit, coffee, and tea at our offices.


• Enjoy a dynamic and healthy environment! Be innovative, take risks, and share your ideas. Our diverse and open-minded teams support high performance, learning, and growth. You'll work in an Agile mindset environment with recognition at our core.

Wanna take a peek into what it's like to work at eDO? Follow us on LinkedIn and discover more about life at eDO!

We are an equal-opportunity employer and value diversity at our company. We do not discriminate based on race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status. Our people are the key to our success. Each one of them is unique in their own way and the respect for their uniqueness is and will always be a passion and motivation. Don’t meet every requirement? If you’re excited about this role but do not feel your experience aligns perfectly with all the requirements we strongly encourage you to apply nevertheless.