Product Marketing Manager, GenAI, NASM Tech & AI Marketing

Amazon; Barcelona; Presencial; EUR 50.000 - 75.000; Jornada completa

Descripción de la vacante

A leading tech company is seeking a motivated Product Marketing Manager, GenAI in Barcelona. This role involves leading marketing strategies for AI products, collaborating with global marketing teams, and measuring performance. Success in this position requires experience in marketing, data-driven decision-making, and cross-functional collaboration. Join a diverse team focused on innovation and customer success.

Formación

• Experience in professional non-internship marketing.
• Experience using data and metrics to drive improvements.
• Experience managing marketing performance in various channels.

Responsabilidades

• Lead the marketing roadmap for scaling AI solutions.
• Conduct experiments leveraging AgenticAI.
• Train marketers on how to use AgenticAI.

Conocimientos

Data-driven decision making

Marketing strategy

Cross-functional collaboration

Herramientas

Excel

Tableau

Descripción del empleo

Overview

North America Stores Marketing helps customers discover and engage with new, popular and relevant products across categories. We do this by combining technology, science, innovation, marketing and creativity to build new customer-facing features and experiences alongside advanced tools for marketers.

We are seeking a motivated, entrepreneurial, data-driven, and curious Product Marketing Manager, GenAI to join our team. In this role, you will be responsible for partnering closely with our Tech and Creative partners to scale our agentic and tech products across global marketing teams. This role will lead the marketing scaling roadmap in partnership with Tech leads on what marketing tasks could benefit from Agentic AI across non-US regions (e.g., EU, Japan, India, Canada, Mexico), as well as training global Marketers across Amazon once AI functionality is available. They will lead a feedback loop from Marketers to tech to continue optimizing AgenticAI to ensure marketing best practices are maintained.

Responsibilities

• Lead the marketing roadmap for scaling our AI solutions and tech products across global Amazon
• Partner internally with team members to conduct experiments leveraging AgenticAI
• Conduct lunch and learns across marketing teams to train marketers on how to leverage AgenticAI
• Partner cross-functionally with other teams, like Content Systems and WWE, to guide their roadmaps, ensuring cohesiveness and marketing best practices are kept top of mind

About the team

We’re a team of 100+, including product marketers, marketing strategists, merchandisers, channel leads, and beyond, sitting in NYC, Seattle, Santa Monica, and now expanding to Barcelona, Spain. Our team is filled with a wide range of personalities and backgrounds, including experts in video, influencer strategy, large-scale 360-marketing campaigns, and beyond who have come from backgrounds in retail, tech, print media, digital media, academia, and agency work. Above all else, our team culture is built around an environment of learning, experimentation, and inventing on behalf of the customer.

Qualifications

• Experience in professional non-internship marketing
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
• Experience managing and measuring marketing performance in various channels
• Experience managing external partners to develop marketing programs
• Experience presenting ideas to various levels of an organization to gain support for initiatives

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.