Product Marketing Manager

SEK International Schools; El Ejido; Presencial; EUR 40.000 - 60.000; Jornada completa

Descripción de la vacante

An international school in Spain is seeking a Product Marketing Manager to strengthen its brand presence and commercial strategy. The candidate will execute the marketing plan, manage local partnerships, and represent the school at events. This role requires a minimum of 3 years of relevant experience and strong communication skills. The position offers a permanent contract with a schedule from Monday to Friday, 9 AM to 6 PM.

Servicios

Permanent contract

Standard working hours

Formación

• Minimum of 3 years of experience in marketing or business development.
• Experience in managing commercial or institutional relationships (B2B).
• Minimum English level: B2 (C1 valued).

Responsabilidades

• Implement and adapt the Group’s marketing plan to the school’s context.
• Establish and maintain strategic partnerships with local companies and institutions.
• Act as the liaison between the school and the Group Marketing Department.

Conocimientos

Strategic thinking

Communication

Negotiation

Analytical mindset

Herramientas

Microsoft Office

CRM (Salesforce)

Marketing Cloud

Descripción del empleo

SEK Alborán International School is looking to incorporate a Product Marketing Manager. This is a newly created position, offering an exciting opportunity to shape and strengthen our school’s brand presence and commercial strategy in the local community.

Mission

We are seeking a strategic and highly operational professional who combines marketing vision with commercial and relational skills. The Product Marketing Manager will be responsible for executing and adapting the marketing and business development strategy at the school, in coordination with the central headquarters. This role is key to enhancing student recruitment, local partnerships, and SEK’s brand visibility. The ideal candidate is proactive, initiative-driven, able to identify growth opportunities, connect with companies, associations, and institutions, and deliver the best brand experience for the school.

Key Responsibilities

Marketing & Communication

• Implement and adapt the Group’s marketing plan to the school’s context.
• Coordinate the execution of local events, fairs, and support Open Days.
• Ensure local communication aligns with SEK brand guidelines.
• Analyze key marketing and sales indicators and propose improvements.
• Create and manage multichannel content, including social media (with support from the Communication Department).
• Continuously monitor and analyze the local competition.

Business Development & B2B Relations

• Establish and maintain strategic partnerships with local companies, institutions, and organizations.
• Collaborate with the admissions team to identify business opportunities.
• Represent the school at local events, educational forums, and business meetings.
• Identify and channel collaboration opportunities with local entities.

Management & Coordination

• Act as the liaison between the school and the Group Marketing Department.
• Coordinate local suppliers and support the production of promotional materials.

Requirements

• Minimum of 3 years of experience in marketing or business development.
• Experience in managing commercial or institutional relationships (B2B).
• Solid knowledge of traditional and digital marketing channels.
• Analytical mindset and results-oriented (KPI, reporting, ROI).
• Strong communication, negotiation, and institutional representation skills.
• Experience in multicultural or international environments is a plus.
• Minimum English level: B2 (C1 valued).
• IT skills: Microsoft Office, CRM (Salesforce), Marketing Cloud is a plus.
• Personal qualities: proactive, business-minded, enjoys both strategy and hands-on execution, able to lead local initiatives, build long-term relationships, and represent SEK’s prestige and values.

We Offer

• Permanent contract.
• Schedule: Monday to Friday, 9:00 AM to 6:00 PM (some Saturdays per year for Open Days).