Press & PR Management

Interbrand; Madrid; Presencial; EUR 40.000 - 60.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Transparent career pathways

On-demand learning

Collaboration across borders

Culture that champions wellbeing

Descripción de la vacante

Interbrand is looking for a dynamic professional to enhance their PR and communications initiatives. In this role, you will develop and implement social media strategies for senior leaders while managing community engagement and overseeing PR projects. The ideal candidate will have a background in PR, communication, or marketing, and understand how visibility and positioning drive business outcomes.

You will also prepare speaker guides, manage media relations, and track ongoing communications initiatives. Join us in shaping the future of iconic brands!

Formación

• Background in PR, communications, marketing or related fields.
• Familiarity with metrics and analytics in media.
• Experience managing multiple projects simultaneously.

Responsabilidades

• Develop and implement social media strategies for senior leaders.
• Manage community engagement including comments and DMs.
• Prepare speaker discussion guides and briefing documents.
• Collaborate on press releases and media kits.
• Monitor and report on performance of press and social media activity.

Conocimientos

PR background

Communication skills

Social media strategy

Stakeholder management

Content creation

Descripción del empleo

The opportunity

You'll be at the heart of elevating Interbrand's profile and influence in the market. In this role, you'll raise the visibility of our senior leaders, case studies, campaigns, events and speaking opportunities through strategic media relations, social platforms and traditional media. You'll coordinate with stakeholders and external partners to amplify our organizational voice while staying authentic to individual leadership perspectives. This role involves developing strategic thinking about how visibility drives business growth and bridging internal stakeholder management with external brand positioning.

What You’ll Be Doing

• Develop and implement social media strategies for senior leaders aligned with the broader global strategy and to raise their profiles
• Prepare speaker discussion guides, briefing documents, and follow‑up communications
• Create, schedule and post original content through senior leaders' channels
• Manage community engagement, including comments, DMs and relevant interactions
• Ghost‑write opinion pieces and thought leadership content for senior leaders, aligned with their voice
• Deliver a level of consistency of Interbrand and personal tone of voice, creative execution and style
• Identify suitable speaking engagements for leaders and manage speaker logistics and briefing
• Collaborate on panel speaker outreach and negotiation
• Act as point of contact for external PR partner, managing incoming media opportunities and coordinating with internal stakeholders
• Manage and oversee projects and programs commissioned by external PR partner
• Keep track of all ongoing PR and communications initiatives each week
• Collaborate on press releases and media kits
• Track and share press mentions and featured articles internally
• Monitor and report on performance of press and social media activity
• Plan and maintain an ongoing content calendar that complements the wider plan
• Keep track of all ongoing PR and communications initiatives, creating dashboards to stay on top of everything
• Develop relationships with key industry contacts in PR, events and media
• Share potential leads with the growth community and collaborate on identifying new opportunities
• Prepare internal communications and collateral to keep employees informed and engaged

Experience

Background in PR, communications, marketing or related fields. You may be transitioning from a related discipline or bringing experience from agency, in‑house or media backgrounds. Familiarity with the media landscape, social platforms, and understanding of metrics and analytics is valuable.

What we’re looking for

You understand how visibility and positioning drive business outcomes; you think beyond the immediate ask to spot opportunities and identify what’s next. You can connect a post, a press mention or a speaking slot to bigger strategic goals. You are comfortable working with senior leaders and external partners, listening carefully to understand their needs, communicating with clarity and confidence, and coordinating across teams without creating friction. You manage multiple moving parts without dropping details, establish cultures of engagement, report findings to the business and suggest evolutions to strategy. You care about how messages land, understand tone of voice, can adapt content for different audiences and platforms, and know the difference between authentic and forced communication. You take responsibility for what you commit to and deliver it on time and to a high standard, taking initiative, spotting trends and suggesting improvements.

Benefits

For over 50 years, we’ve been shaping the world’s most iconic brands. We nurture a global community of thinkers and makers with the curiosity and confidence to create iconic work. Here you’ll find transparent career pathways, on‑demand learning, honest feedback, real collaboration across borders, and a culture that champions difference and wellbeing.