FREELANCE_ Senior Strategist

Interbrand; Madrid; Presencial; EUR 60.000 - 75.000; A tiempo parcial

Descripción de la vacante

Interbrand is seeking a Spanish-speaking Freelance Senior Strategist to collaborate as an external strategic partner across LATAM and Spain when required. You will work with the Strategy team and project leads to define, manage and deliver strategic projects, ensuring high-quality outputs and client satisfaction.

The role involves leading client workshops, shaping brand strategy, diagnostics, and growth opportunities, and supporting cross-market initiatives.

Formación

• Degree in Business, Advertising, PR or similar.
• Fluent written and spoken English.
• At least 6 years of experience in a related business.
• High degree of computer literacy.

Responsabilidades

• Collaborate with Interbrand as an external strategic partner across client engagements.
• Provide strategic consulting to define objectives, opportunities and solutions.
• Translate business challenges into clear brand and growth opportunities.
• Lead development of strategic deliverables: diagnostics, positioning, brand architecture.
• Lead and facilitate client workshops and stakeholder engagements.
• Support cross-market initiatives across Spain, LATAM and other markets.

Conocimientos

English proficiency

Strategic thinking

Communication & presentation

Branding interest

Educación

Degree in Business, Advertising, PR or similar

Descripción del empleo

About Interbrand

Interbrand understands what it takes today to build the world's most iconic brands.

To support our clients in an ever more complex and fascinating world, we have renewed our commitment to both common global standards and greater empowerment, experimentation and entrepreneurialism.

Interbrand is its people. We are a global team of highly diverse thinkers, makers and collaborators. We are proud of our heritage and often regarded as the university of branding. Over the past four decades, we have pioneered iconic work and invented many of the brand building tools that are now commonplace.

In collaboration with many of the world’s leading brands, we are pioneering the future of brand building. In a world where people’s expectations are moving faster than businesses, we give our clients the confidence to make Iconic Moves that create desire and utility, reshape the competitive landscape and drive extraordinary results.

The Interbrand Best Global Brands study/rankings are resources to our clients and the industry, providing proprietary data and insight for our role as client partner and commentator. We have published 18 books on brands and are often the reference point for university curriculum and professional associations. Today, through our own Academy, we aim to be the most impactful learning environment in the marketing world.

Our Behaviours

Our culture is informed by a set ofbehaviourswe co-created as a business. Ourbehavioursgive us space to experiment, permission to speak out, and a model of leadership that anyone in the business can adopt. Ourbehaviours are Lead with love, Be Brave, Listen First and Make it happen.We are proud of ourbehaviours. They make us, us.

Purpose of the role:

Interbrand is looking for Spanish-speaking Freelance Senior Strategist to collaborate as external strategic partners, supporting projects across both the LATAM market and Spain when required.

The Freelance Senior Strategist will work closely with the Strategy team and project leads (Associate Directors or Head of Strategy), bringing senior expertise to help define, manage, and deliver strategic projects while ensuring high-quality standards and client satisfaction.

This freelance role will act as a trusted strategic advisor, providing specialist knowledge, consulting expertise, and project support throughout different stages of engagement. The collaboration may also extend to international projects when required.

Senior Strategist Freelance – Responsibilities

• Collaborate with Interbrand as an external strategic partner, bringing senior-level expertise and supporting project teams across client engagements.
• Provide strategic consulting support to clients, helping define objectives, identify opportunities, and deliver impactful solutions throughout the different stages of a project.
• Contribute to strategic thinking and problem-solving, translating business challenges into clear brand and growth opportunities.
• Support project teams in the development of strategic deliverables, including diagnostics, brand positioning, repositioning, brand architecture, and other strategic frameworks.
• Lead and facilitate client workshops, working sessions, and stakeholder engagements when required.
• Provide independent expertise and guidance to ensure the quality, relevance, and effectiveness of project outputs.
• Contribute to the preparation of new business proposals, strategic points of view, and client presentations when relevant.
• Share knowledge, methodologies, and best practices based on areas of expertise, supporting the continuous improvement of project teams.
• Support international projects and cross-market initiatives, including engagements across Spain, LATAM, and other markets when required.

Required Knowledge:

• Degree in Business, Advertising, PR or similar
• Excels in written and verbal English
• At least 6 years of experience in similar business
• High degree of computer knowledge.

Qualities and Skills:

• Passionate about branding and problem solving
• Self-starter, who is proactive and can work effectively under pressure and speed
• Sets high standards for his/her work and has good attention to detail
• Able to juggle multiple and diverse projects simultaneously
• Confident communication and presentation skills (written and oral)
• Naturally curious about consumer-facing issues and current affairs
• Very good business acumen and strategic thinking
• Open minded and can bring a fresh perspective to a problem

We look forward to hearing from you!