Influencers and Social Listening Analyst

Disney Cruise Line - The Walt Disney Company; Madrid; Híbrido; Confidencial; Jornada completa

Descripción de la vacante

A leading entertainment company in Madrid is seeking a Social Media Analyst to provide insights and manage influencer campaigns. This role focuses on supporting various marketing teams within the organization. The ideal candidate will have at least 7 years of experience in social media, fluency in both Spanish and English, and strong analytical skills. Benefits include a flexible work arrangement of 4 days in the office and 1 day from home.

Formación

• Minimum of 7 years of experience in social media.
• Experience managing influencers is key.
• Well organized and detail-oriented.

Responsabilidades

• Leverage tools for insights from data sources.
• Identify, select, and negotiate with influencers.
• Analyze influencer campaign data to assess ROI.

Conocimientos

Social media analysis

Influencer management

Data collection and analysis

Interpersonal skills

Creativity

Strategic thinking

Fluency in Spanish and English

Educación

Higher education degree in marketing

Descripción del empleo

About the Role & Team

This role supports the Studio and Brand Franchise as well as occasionally other Lines of Business marketing teams by providing actionable social media analysis—including social listening—and influencer analysis related to Studio content (films and series) as well as the Disney, Marvel, Lucasfilm, and Pixar franchises.

This role will require you to be working 4 days a week in our office and 1 day from home.

What You Will Do

• The analyst will leverage a variety of third-party and internal tools to generate insights from multiple data sources, including social listening platforms, owned social media performance metrics, video analytics, and other relevant data.

• The specialist will identify, select, and negotiate with influencers.

• Analyse influencer campaign data to assess ROI.

• Maintain a comprehensive database of influencer metrics and trends.

• Share influencer insights with the broader Social Media team and other Lines of Business as appropriate

• The individual will collaborate closely with local marketing teams to embed social and influencer insights into marketing and PR campaigns, creative development, and overall strategy.

• This role will also collaborate with the regional team in order to contribute to the central EMEA team’s efforts.

Required Qualifications & Skills

• A higher education degree in an area of the marketing field, preferably social media.

• A minimum of 7 years of experience in social media.

• Fluency in Spanish and English.

• Experience managing influencer is key.

• Experience in data collection and analysis

• Excellent interpersonal and communication skills.

• Good Team Player.

• Well organized.

• Ability to interact at all levels.

• Initiative.

• Creativity and open minded

• Strategic thinking

• Analytical & attention to detail

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

We will ensure that individuals with disabilities are provided the necessary accommodations to participate in the job application or interview process, to perform essential job functions, and to receive all benefits of employment. Please contact us to request accommodation.