Head of Acquisition Marketing Strategy (English speaker) Madrid based

FeverUp; Barcelona; Presencial; EUR 80.000 - 120.000; Jornada completa

Descripción de la vacante

A leading entertainment platform in Spain is seeking a Head of Acquisition Marketing Strategy to lead global growth efforts. You will be responsible for driving the strategic direction and performance of marketing channels and managing significant media investments. Ideal candidates will have 10+ years in performance marketing with proven success managing large budgets, expertise in paid media strategy, and inspirational leadership skills.

Servicios

40% discount on Fever events and experiences

Home office friendly

Health insurance

Free food, drink, and fruit at the office

Wellhub Membership

Flexible remuneration with a 100% tax exemption

English and Spanish Lessons

Salary advance possibility through Payflow

Formación

• 10 years of experience in performance marketing growth or acquisition strategy ideally within digital marketplaces consumer tech or entertainment platforms.
• Proven success managing nine-figure marketing budgets and delivering measurable business growth.
• Deep expertise in paid media strategy and data-driven optimization at scale.
• Strong command of attribution experimentation design and performance analytics.
• Track record of P&L ownership and driving profitability through efficient investment.
• Inspirational leader capable of managing large teams and fostering a high-impact culture.
• Global mindset comfortable operating across diverse markets audiences and regulatory environments.
• Passion for culture live experiences and technology.

Responsabilidades

• Define and execute Fever's global acquisition marketing strategy to drive growth efficiency and profitability across all markets.
• Own the acquisition P&L ensuring scalable sustainable ROI across channels and geographies.
• Translate business goals into actionable marketing roadmaps that connect strategy creative and analytics.
• Oversee paid acquisition across channels including Paid Search, Paid Social, Display, and emerging platforms.
• Drive data-driven decision-making through advanced measurement attribution modeling and automation.
• Lead creative experimentation and personalization strategies to improve conversion and lifetime value.
• Champion innovation by testing new channels formats and technologies to reach new audiences globally.
• Build mentor and scale a world-class acquisition marketing organization.
• Foster a high-performance culture that combines analytical rigor creativity and operational excellence.
• Collaborate with cross-functional leaders to ensure integrated growth initiatives.
• Manage strategic relationships with major partners and ad platforms.
• Oversee forecasting budgeting and pacing to ensure optimal spend and efficiency.
• Implement frameworks for continuous testing performance tracking and ROI optimization.

Conocimientos

Digital Marketing

Performance Marketing

B2B Sales

Marketing

SAAS

Growing Experience

Customer Acquisition

Multichannel Marketing

Affiliate Marketing

Team Management

Public Speaking

Lead Generation

Descripción del empleo

The Marketing Team is one of the biggest teams at Fever and its why they provide services to almost every single department. Through data and research their work is to design develop execute and analyze compelling 360º marketing campaigns that inspire our community to discover the best their cities have to offer.

Some of the teams within the marketing department are Acquisition Growth Category Management CRM Social Media Content or Creative Optimization.

About the Role

We are seeking a Head of Acquisition Marketing Strategy to lead Fevers global growth engine. This role will own the strategic direction and performance of paid marketing channels and user acquisition initiatives. Youll manage millions of dollars in annual media investment lead a large cross-functional marketing organization and take full ownership of P&L performance.

This position requires a combination of strategic vision data-driven execution creative leadership and business acumen someone who can operate at both the macro and micro level to scale one of the fastest-growing entertainment platforms in the world.

Key Responsibilities

Strategic Leadership

• Define and execute Fevers global acquisition marketing strategy to drive growth efficiency and profitability across all markets.
• Own the acquisition P&L ensuring scalable sustainable ROI across channels and geographies.
• Translate business goals into actionable marketing roadmaps that connect strategy creative and analytics.

Performance Marketing & Innovation

• Oversee paid acquisition across channels including Paid Search Paid Social (Meta TikTok YouTube etc.) Display Programmatic Affiliates and emerging platforms.
• Drive data-driven decision-making through advanced measurement attribution modeling and automation.
• Lead creative experimentation and personalization strategies to improve conversion and lifetime value.
• Champion innovation by testing new channels formats and technologies to reach new audiences globally.

Team Leadership

• Build mentor and scale a world-class acquisition marketing organization.
• Foster a high-performance culture that combines analytical rigor creativity and operational excellence.
• Collaborate with cross-functional leaders in Growth Creative Product Data CRM etc to ensure integrated growth initiatives.

Operational Excellence

• Manage strategic relationships with major partners and ad platforms.
• Oversee forecasting budgeting and pacing to ensure optimal spend and efficiency.
• Implement frameworks for continuous testing performance tracking and ROI optimization.

About You

• 10 years of experience in performance marketing growth or acquisition strategy ideally within digital marketplaces consumer tech or entertainment platforms.
• Proven success managing nine-figure marketing budgets and delivering measurable business growth.
• Deep expertise in paid media strategy and data-driven optimization at scale.
• Strong command of attribution experimentation design and performance analytics.
• Track record of P&L ownership and driving profitability through efficient investment.
• Inspirational leader capable of managing large teams and fostering a high-impact culture.
• Global mindset comfortable operating across diverse markets audiences and regulatory environments.
• Passion for culture live experiences and technology.

Benefits & Perks

• Opportunity to have a real impact in a high-growth global category leader
• Excellent working conditions with a location in the heart of the Madrid scene.
• 40% discount on all Fever events and experiences
• Home office friendly
• Great work environment with a young international team of talented people to work with!
• Health insurance and other benefits such as Flexible remuneration with a 100% tax exemption through Cobee.
• Wellhub Membership
• English and Spanish Lessons
• We have free food drink and fruit at the office!
• Possibility to receive in advance part of your salary by Payflow

Required Experience :

Director

Key Skills

Digital Marketing,Performance Marketing,B2B Sales,Marketing,SAAS,Growing Experience,Customer Acquisition,Multichannel Marketing,Affiliate Marketing,Team Management,Public Speaking,Lead Generation

Employment Type :

Full Time

Experience :

years

Vacancy :

1