Graphic Designer

Jobtailor; España; Presencial; EUR 32.000 - 52.000; Jornada completa

Descripción de la vacante

Jobtailor is seeking an experienced graphic designer to develop creative concepts and visual storytelling for campaigns across digital and social channels. You will lead branding, layout and motion graphics, collaborating with cross-functional teams to deliver integrated marketing solutions.

The role requires 5+ years of professional design experience, a strong portfolio and a willingness to work with AI-enabled workflows.

Formación

• Professional experience in Graphic Design, Visual Communication, Advertising, Digital Media or a related field.
• 5+ years of professional design experience.
• Preferably including 3+ years within an agency, integrated marketing or fast-paced creative environment.
• Strong portfolio demonstrating high-quality design, conceptual thinking and campaign work across multiple channels.
• Experience developing creative concepts from briefs rather than solely executing predetermined designs.
• Strong understanding of branding, typography, layout, visual hierarchy, composition and storytelling.
• Experience designing for digital and social media platforms.
• Experience working on integrated campaigns across multiple channels.
• Experience with motion graphics, video editing or digital experiences is strongly preferred.
• Strong proficiency with Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe After Effects and Adobe Premiere Pro
• Experience with or willingness to develop proficiency in modern AI-enabled creative platforms and workflows is required.
• Comfortable experimenting with generative AI platforms, AI-assisted Adobe capabilities, image and video generation tools, automation tools and emerging creative technologies.
• Experience with Google Analytics and digital analytics platforms, content management systems, marketing automation platforms, digital advertising platforms, web design and prototyping tools, HTML5, basic UX/UI principles, copywriting or content development is an asset.

Responsabilidades

• Interpret client briefs, business objectives, target audiences and marketing strategies to develop creative concepts and visual solutions.
• Contribute to creative strategies for campaigns, brands and digital initiatives.
• Translate marketing and communication objectives into visual concepts and storytelling approaches.
• Participate in brainstorming, campaign ideation and creative strategy sessions.
• Partner with Client Services, Strategy, Digital and other teams on integrated marketing solutions.
• Present creative concepts, design rationale and recommendations internally and to clients.
• Conceptualize, design and produce creative assets for advertising campaigns, social media, digital advertising, brand identity, websites, presentations, print, outdoor, email, events, video, animation and motion graphics.
• Develop visual systems consistent across platforms and campaign touchpoints.
• Provide art direction for photography, video, animation and other visual content.
• Ensure creative output meets brand guidelines, client requirements and quality standards.
• Manage multiple creative assignments while meeting deadlines.
• Explore and recommend AI-powered and emerging creative tools.
• Use AI for ideation, concept development, image generation, visual exploration, storyboarding, content adaptation, research and production workflows.
• Identify opportunities to automate or streamline repetitive creative tasks while maintaining quality and human oversight.
• Experiment with design, video, animation, prototyping and content-production technologies.
• Share tools, workflows, prompts, techniques and best practices with the wider team.
• Maintain copyright, brand integrity, confidentiality and responsible AI standards.
• Modernize creative production processes and capabilities.
• Design for digital platforms and understand platform-specific requirements across Meta, Instagram, LinkedIn, YouTube, TikTok and Google.
• Develop creative variations for audiences, formats and customer-journey stages.
• Use campaign performance insights to recommend creative improvements.
• Apply conversion-focused design fundamentals, including calls-to-action, landing-page design, visual hierarchy and user experience.
• Research competitors, industries, audiences and cultural trends.
• Monitor emerging visual trends, platforms, formats and technologies.
• Share insights and recommendations to raise the team's creative, digital and AI capabilities.
• Collaborate with account managers, strategists, digital marketers, copywriters, developers, photographers, videographers and external partners.
• Participate in project kick-offs and briefing sessions.
• Communicate timelines, dependencies and potential challenges.
• Incorporate feedback while maintaining strategic and creative integrity.
• Support improvements to creative workflows, briefing processes, quality assurance and project delivery.

Conocimientos

Graphic Design

Visual Communication

Creative Concept Development

Branding

Typography

Layout

Visual Hierarchy

Composition

Storytelling

Motion Graphics

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Adobe After Effects

Adobe Premiere Pro

Google Analytics

Content Management Systems

Marketing Automation Platforms

Digital Advertising Platforms

Prototyping Tools

Herramientas

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Adobe After Effects

Adobe Premiere Pro

Google Analytics

Content Management Systems

Marketing Automation Platforms

Digital Advertising Platforms

Prototyping Tools

Descripción del empleo

• Interpret client briefs, business objectives, target audiences and marketing strategies to develop creative concepts and visual solutions
• Contribute to creative strategies for campaigns, brands and digital initiatives
• Translate marketing and communication objectives into visual concepts and storytelling approaches
• Participate in brainstorming, campaign ideation and creative strategy sessions
• Recommend alternative creative approaches where appropriate
• Partner with Client Services, Strategy, Digital and other teams on integrated marketing solutions
• Present creative concepts, design rationale and recommendations internally and to clients
• Conceptualize, design and produce creative assets for advertising campaigns, social media, digital advertising, brand identity, websites, presentations, print, outdoor, email, events, video, animation and motion graphics
• Develop visual systems consistent across platforms and campaign touchpoints
• Provide art direction for photography, video, animation and other visual content
• Ensure creative output meets brand guidelines, client requirements and quality standards
• Manage multiple creative assignments while meeting deadlines
• Explore and recommend AI-powered and emerging creative tools
• Use AI for ideation, concept development, image generation, visual exploration, storyboarding, content adaptation, research and production workflows
• Identify opportunities to automate or streamline repetitive creative tasks while maintaining quality and human oversight
• Experiment with design, video, animation, prototyping and content-production technologies
• Share tools, workflows, prompts, techniques and best practices with the wider team
• Maintain copyright, brand integrity, confidentiality and responsible AI standards
• Modernize creative production processes and capabilities
• Design for digital platforms and understand platform-specific requirements across Meta, Instagram, LinkedIn, YouTube, TikTok and Google
• Develop creative variations for audiences, formats and customer-journey stages
• Use campaign performance insights to recommend creative improvements
• Apply conversion-focused design fundamentals, including calls-to-action, landing-page design, visual hierarchy and user experience
• Research competitors, industries, audiences and cultural trends
• Monitor emerging visual trends, platforms, formats and technologies
• Share insights and recommendations to raise the team's creative, digital and AI capabilities
• Collaborate with account managers, strategists, digital marketers, copywriters, developers, photographers, videographers and external partners
• Participate in project kick-offs and briefing sessions
• Communicate timelines, dependencies and potential challenges
• Incorporate feedback while maintaining strategic and creative integrity
• Support improvements to creative workflows, briefing processes, quality assurance and project delivery

Requirements

• Professional experience in Graphic Design, Visual Communication, Advertising, Digital Media or a related field
• 5+ years of professional design experience
• Preferably including 3+ years within an agency, integrated marketing or fast-paced creative environment
• Strong portfolio demonstrating high-quality design, conceptual thinking and campaign work across multiple channels
• Experience developing creative concepts from briefs rather than solely executing predetermined designs
• Strong understanding of branding, typography, layout, visual hierarchy, composition and storytelling
• Experience designing for digital and social media platforms
• Experience working on integrated campaigns across multiple channels
• Experience with motion graphics, video editing or digital experiences is strongly preferred
• Strong proficiency with Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe After Effects and Adobe Premiere Pro
• Experience with or willingness to develop proficiency in modern AI-enabled creative platforms and workflows is required
• Comfortable experimenting with generative AI platforms, AI-assisted Adobe capabilities, image and video generation tools, automation tools and emerging creative technologies
• Experience with Google Analytics and digital analytics platforms, content management systems, marketing automation platforms, digital advertising platforms, web design and prototyping tools, HTML5, basic UX/UI principles, copywriting or content development is an asset

Core Competencies

Demonstrates expertise in Graphic Design and Visual Communication, with a strong focus on developing creative concepts and visual storytelling across digital and social media platforms. Proficient in utilizing AI-enabled creative tools and analytics to enhance campaign performance and streamline workflows.

Highest-signal resume keywords

• Graphic Design
• Creative Concept Development
• Adobe Creative Suite
• Motion Graphics
• Digital Media Strategy

Hard Skills

• Graphic Design
• Visual Communication
• Creative Concept Development
• Branding
• Typography
• Layout
• Visual Hierarchy
• Composition
• Storytelling
• Motion Graphics

Soft Skills

• Collaboration
• Communication
• Creative Problem-Solving
• Time Management
• Feedback Incorporation

Industry Keywords

• Integrated Marketing
• Digital Advertising
• Campaign Strategy
• Social Media
• Emerging Creative Technologies

Tools & Technologies

• Adobe Photoshop
• Adobe Illustrator
• Adobe InDesign
• Adobe After Effects
• Adobe Premiere Pro
• Google Analytics
• Content Management Systems
• Marketing Automation Platforms
• Digital Advertising Platforms
• Prototyping Tools