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Net Zero Evolution is seeking a General Manager / Country Manager for Spain, based in Barcelona. You will own the Spanish P&L, convert early interest into revenue, and turn Spain into a profitable, sustainable market for this design-led British electric mobility brand.
You’ll build a lean local team, establish partnerships, drive local brand awareness, manage customer experiences, and coordinate with the wider European business to scale the market toward €2m revenue in year one.
Job Title: General Manager / Country Manager – Spain
Location: Barcelona
You’ve built markets, not just managed them. You know how to turn early customer interest into revenue, create a brand presence from the ground up and make smart commercial decisions without waiting for a head office to tell you what to do next.
This is an opportunity to take ownership of Spain for a fast-growing British electric mobility business with an established product, proven success in other European markets and ambitious plans for its next stage of international growth.
You’ll effectively be running a startup within a startup: owning the market, building the team and turning Spain into a profitable, sustainable business.
Spain is at the beginning of its journey. There’s a successful blueprint from the UK and other European markets, but nobody is going to hand you a rigid playbook.
Instead, you’ll have the freedom to decide what works locally. Where should the business establish its presence? Which partnerships matter? How should customers experience the brand? Which opportunities deserve investment – and which don’t?
With a year-one revenue ambition approaching €2m, this is a role with genuine commercial ownership and visibility.
You’ll own the Spanish P&L and lead the market from initial orders through to revenue, profitability and sustainable growth.
That means combining commercial leadership with hands‑on execution. You’ll build partnerships, develop local brand awareness, represent the business with press and senior stakeholders and create opportunities to put the product in front of the right customers.
You’ll also establish and lead a lean local team spanning sales, delivery and after‑sales, while drawing on specialist marketing, sales and operational resources from the wider European business.
This is a design‑led British electric mobility brand creating premium products that combine technology, engineering and distinctive style.
Having successfully established its model in several European markets, the company is now entering Spain with the infrastructure, experience and backing to succeed – while retaining the entrepreneurial mentality of a growth‑stage business.
You’re likely to have been a Country Manager, General Manager or senior commercial leader within a startup, scale‑up or entrepreneurial consumer business.
Experience in D2C, premium consumer products, automotive, motorcycles, mobility or another high‑ticket, considered‑purchase category would translate particularly well. More important is your ability to build a market commercially: winning customers, developing partnerships, creating local relevance and taking accountability for the numbers.
You’re resourceful with money, comfortable with ambiguity and motivated by making a market profitable rather than simply spending your way to growth.