EMEA Field Marketing Manager — Hybrid (Barcelona)

clarivate; Spain; Hybrid; EUR 55,000 - 75,000; Full time

Job summary

Clarivate is seeking a Field Marketing Manager for its Academia and Government Marketing team in Barcelona, supporting Western and Southern Europe and the Nordics. You will own integrated, multichannel campaigns driving demand, engagement and growth, in collaboration with Sales and cross-functional teams.

Fluency in Spanish and English, and at least 5 years in B2B marketing, with hands-on experience in campaigns, events and demand generation, are essential.

Qualifications

• At least 5 years of related experience in B2B marketing.
• Bachelor's degree in a related field or at least 4 years of equivalent relevant experience.
• Fluency in English and Spanish.

Responsibilities

• Own the regional marketing strategy and annual plan; develop integrated campaigns.
• Develop, execute and measure demand generation, lead acquisition and nurturing programs.
• Coordinate content and messaging across digital, email, advertising, events, social media and PR.
• Partner with Sales, Product, Market Development and Global Marketing to identify opportunities.
• Measure and optimize marketing performance using Salesforce and marketing automation tools.

Skills

B2B marketing

Campaign management

Demand generation

English

Spanish

Salesforce

Marketing automation

Eloqua

Marketo

Act-On

Silverpop

Excel

PowerPoint

Education

Bachelor's degree

Tools

Salesforce

Eloqua

Marketo

Act-On

Silverpop

Job description

Clarivate is seeking a Field Marketing Manager for its Academia and Government Marketing team in Barcelona, supporting Western and Southern Europe and the Nordics. You will own integrated, multichannel campaigns driving demand, engagement and growth, in collaboration with Sales and cross-functional teams.

Fluency in Spanish and English, and at least 5 years in B2B marketing, with hands-on experience in campaigns, events and demand generation, are essential.