Overview
OysterLink is the newest and fastest growing restaurant & hospitality job site. The site just launched recently and is generating over 300,000 monthly visitors organically.
Job Description
We are seeking an Email Outreach and Automations Specialist with creative thinking, hands‑on expertise, and excellent English communication — with proven experience in:
- Setting up and executing cold outreach campaigns to generate qualified leads and partnerships
- Creating newsletters and targeted email blasts to engage and convert existing subscribers
- Building advanced automation flows based on user behavior and segmentation (e.g., users viewing bartender jobs in Miami receive relevant follow‑up campaigns)
- Setting up clear monthly goals, tracking performance metrics, and creating detailed reports to measure success
Responsibilities
- Generate qualified leads through strategic cold outreach and follow‑up automation
- Ensure qualified candidates return to the platform and complete their profiles through behavior‑based reactivation campaigns
- Get hiring managers to post jobs consistently through targeted email communication
- Grow and engage our email subscriber base with valuable and relevant content
- Improve retention and re‑engagement through continuous testing and optimization of automated sequences
Qualifications
- 4+ years of experience in email marketing, outreach, and automation strategy
- Excellent English writing and communication skills
- Proven hands‑on expertise in cold email tools and automation platforms (HubSpot, Klaviyo, Lemlist, Apollo, etc.)
- Strong understanding of email deliverability, segmentation, and personalization best practices
- Ability to design complex user behavior‑based automation workflows using event triggers and data segmentation
- Experience creating high‑ converting email copy for outreach, newsletters, and automated sequences
- Deep knowledge of email analytics and reporting (open rates, CTR, conversions, bounce rates)
- Proven ability to leverage AI tools to improve personalization, targeting, and efficiency
- Strategic and organized mindset — able to plan, implement, and continuously refine campaigns to achieve defined goals
Benefits
- A work culture focused on mutual success and continuous growth
- Job stability and growth
- Profit Sharing
- Shares in the company to receive earn out when company is sold
- Challenging projects and opportunity to work with great team members
- Work‑from‑home opportunity
- 4 weeks paid time off
Recruitment Steps
- Apply via LinkedIn
- Receive a short questionnaire
- Send back answers + CV
- Have an interview with our Recruiter
- Have an interview with Hiring Manager
- Get feedback
We kindly ask for your CV and all correspondence to be in English.