E-Commerce Product Manager - Zara

FashionUnited; Alicante; A distancia; PHP 600.000 - 800.000; Jornada completa

Descripción de la vacante

FashionUnited is seeking a candidate to define and execute the online commercial strategy for international markets. The ideal candidate will have a Bachelor's in Business Administration and strong knowledge of fashion trends. Master’s or higher in Communication or Marketing is preferred. Familiarity with sales, marketing and analytical tools such as Excel and Google Analytics will be vital.

The role requires a high level of English and Spanish, as effective communication across channels and markets will be key to the success of the campaigns.

Formación

• Bachelor's degree in Business Administration, Economics, Advertising or similar.
• Master's degree or higher in Communication, E-Commerce, or Marketing.
• Experience in fashion companies is highly regarded.

Responsabilidades

• Define, plan and execute the online commercial strategy for assigned international markets.
• Provide essential information and content to promote products.
• Define product presentation and collaboration with the Image team.
• Plan product lifecycle and coordinate clothing collection.
• Ensure quality of necessary content for selling products.

Conocimientos

High level of English

High level of Spanish

Knowledge of Fashion and Trends

Sales and Marketing

Analytical skills

Knowledge of Excel

Knowledge of Google Analytics

Educación

Bachelor of Business Administration

Master in Communication or Marketing

Descripción del empleo

Overview

Tempe is the footwear and accessories division of the Inditex Group. We are located in Alicante and we have more than 2000 professionals of different nationalities. The different brands of the Group are represented in Tempe: Zara, Massimo Dutti, Pull&Bear, Bershka, Zara Home, Oysho and Stradivarius, each one of them with its own Design, Manufacturing, Buying, Product and Distribution team.

Define, plan and execute the online commercial strategy for the season for international markets and lines assigned, selecting the product and setting the commercial, distribution and communication directives, in order to reach the established objectives.

• Provide information and content necessary to the press minisite of their brand and the different showrooms to promote the appearance of the product.
• Define the image of the product for their department for each campaign, deciding on the presentation of the product, the necessary looks and desired details with the Image team.
• Assess and select the product with the objective of having a product adapted to the international markets, while establishing the special gaps or needs in their markets.
• Define, plan and execute the commercial strategy of the product: Product life cycle, Collection updates, Coordination with the clothing collection (cross-selling), Inclusion of the product in special content, etc.
• Define and plan the correct times and quantity of merchandise to stock the online shop, and defining the initial roll-out of the product in the international markets.
• Guarantee the availability and quality of the necessary content to be able to sell the products: Graphic material, descriptions, translations, product details, etc.
• Proposal of comprehensive communication plans, (on and off) in different communication channels: web, social networks, etc. Coordinate the strategy and development of graphic material to carry out marketing activities.
• Generate web metric analysis for the detection of product and web merchandising needs, producing interesting findings for the business areas.

Academic training

• Bachelor of Business Administration and Management, Economics, Advertising or similar.
• Master or higher degree in Communication, E-Commerce, Commercial Management or Marketing, qualifications specialising in fashion companies will be highly regarded.

Specific knowledge

• High level of English and Spanish.
• High knowledge of Fashion and Trends.
• Sales and Marketing.
• Analytical skills and knowledge of Excel.
• Knowledge of Google Analytics or/and Marketplaces will be highly regarded.