Digital Enablement Executive

TD SYNNEX; Alcobendas; Presencial; EUR 40.000 - 54.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Elective Benefits

Career growth programs

Life Empowerment Assistance Program

Diversity and inclusion initiatives

Global onboarding and networking

Descripción de la vacante

TD SYNNEX is seeking a digital marketing professional to drive demand generation and customer engagement from Madrid. The role focuses on planning multi-channel campaigns, building customer journeys and optimizing funnels to convert interactions into qualified opportunities.

You will work with Sales, Marketing and Vendor teams to deliver measurable impact while exploring AI-powered content and tools. Required 2+ years in digital marketing, Marketo experience, GA4 analytics, and strong Spanish

Formación

• Bachelor’s degree in Marketing, Business, Digital Marketing, Communications or related field is desirable.
• Minimum 2 years of professional experience in Digital Marketing, Digital Enablement or Demand Generation.
• Experience using marketing automation platforms, preferably Marketo.

Responsabilidades

• Plan and coordinate digital demand generation campaigns across email, web, social, eCommerce and other digital channels.
• Support design and execution of customer journeys and marketing funnels to generate qualified leads.
• Segment target audiences and recommend effective digital approaches for different customer profiles.
• Create and maintain landing pages, lead generation forms and campaign assets using marketing automation tools.
• Develop clear value propositions, storytelling and digital content to support business initiatives.
• Monitor campaign performance and analyse engagement to identify opportunities for improvement.
• Track lead generation activities and support Sales in following up digital opportunities.
• Build reports and dashboards to measure campaign performance and business impact.
• Collaborate with Sales, Marketing, Vendor Management and Business Units to align activities with objectives.
• Identify new digital tools and AI capabilities that improve customer engagement and demand generation.

Conocimientos

Digital marketing

Marketing automation

Marketo

Lead generation

GA4 / Google Analytics

Excel

PowerPoint

English

Spanish (native)

Educación

Bachelor’s degree in Marketing or related field

Herramientas

Marketo

Google Analytics GA4

Descripción del empleo

Why Choose TD SYNNEX:

TD SYNNEX is a Fortune 100 company with over $58 billion in revenue (NYSE: SNX), recognized as one of the world’s leading technology distributors and solutions aggregators. With a diverse team of 24,000 employees operating across more than 100 countries , we support over 150,000 customers in maximizing the value of their technology investments, driving business results, and unlocking growth opportunities. TD SYNNEX is a certified Great Place to Work , celebrated for our dynamic culture and comprehensive benefits. Our diverse workforce is our greatest strength, fostering success and inclusivity.

Job Purpose

To support business growth by planning, coordinating and optimising digital demand generation initiatives. The role is responsible for enabling customer engagement through digital campaigns, marketing automation and data-driven insights, helping convert digital interactions into qualified sales opportunities while continuously improving the digital customer journey.

Responsibilities

• Plan and coordinate digital demand generation campaigns across multiple channels, including email, web, social media, eCommerce and other digital platforms.
• Support the design and execution of customer journeys and marketing funnels to generate qualified leads.
• Segment target audiences and recommend the most effective digital approach for different customer profiles.
• Create and maintain landing pages, lead generation forms and digital campaign assets using marketing automation tools such as Marketo.
• Develop clear value propositions, storytelling and digital content to support business initiatives.
• Monitor campaign performance and analyse customer engagement to identify opportunities for improvement.
• Track lead generation activities and support Sales teams in following up digital opportunities.
• Build reports and dashboards to measure campaign performance and business impact.
• Collaborate with Sales, Marketing, Vendor Management and Business Units to ensure digital activities support business objectives.
• Identify new digital tools, AI capabilities and innovative approaches that improve customer engagement and demand generation.

Knowledge, Skills & Experience

Experience

• Minimum 2 years of professional experience in Digital Marketing, Digital Enablement, Demand Generation or a similar role.
• Experience supporting digital campaigns and customer engagement initiatives.
• Experience using marketing automation platforms, preferably Marketo.

Technical Skills

• Good understanding of digital marketing channels and customer journeys.
• Experience creating landing pages, lead generation forms and digital campaign assets.
• Familiarity with marketing automation and lead nurturing concepts.
• Ability to analyse digital performance using tools such as Google Analytics (GA4) or similar.
• Good Microsoft Excel and PowerPoint skills.
• Comfortable working with business systems and reporting tools.
• Interest in using AI tools to create content, presentations, landing pages and other digital materials.

Competencies

• Strategic and innovative mindset.
• Strong analytical and problem-solving skills.
• Customer-focused approach.
• Excellent planning and organisational skills.
• Ability to manage multiple projects and priorities.
• Strong communication and collaboration skills.
• Curious about new digital technologies and AI.
• Proactive, adaptable and results-oriented.
• High attention to detail.

Preferred Knowledge

• Marketing automation platforms (preferably Marketo ).
• Digital analytics tools such as Google Analytics (GA4).
• Customer segmentation and marketing funnels.
• AI tools for content creation and productivity.
• Basic understanding of digital campaigns and customer engagement best practices.

Languages

• Native or fluent Spanish (mandatory).
• Professional proficiency in English (spoken and written).

Education

• Bachelor’s degree in Marketing, Business, Digital Marketing, Communications or a related field is desirable.

At TD SYNNEX, our values guide everything we do: Together, We Own It, We Dare to Go, We Grow and Win, and above all, We Do the Right Thing. These principles shape how we work with each other, our partners, and our communities as we drive innovation and create lasting impact.

What’s In It For You?

• Elective Benefits: Our programs are tailored to your country to best accommodate your lifestyle.
• Grow Your Career: Accelerate your path to success (and keep up with the future) with formal programs on leadership and professional development, and many more on-demand courses.
• Elevate Your Personal Well-Being: Boost your financial, physical, and mental well-being through seminars, events, and our global Life Empowerment Assistance Program.
• Diversity, Equity & Inclusion: It’s not just a phrase to us; valuing every voice is how we succeed. Join us in celebrating our global diversity through inclusive education, meaningful peer-to-peer conversations, and equitable growth and development opportunities.
• Make the Most of our Global Organization : Network with other new co-workers within your first 30 days through our onboarding program.
• Connect with Your Community: Participate in internal, peer-led inclusive communities and activities, including business resource groups, local volunteering events, and more environmental and social initiatives.