Creative Strategist

Tas Digital Agency; Vitoria; Remote; EUR 42.000 - 64.000; Vollzeit

Benefits dieser Stelle

Competitive salary package

Fully remote work

Health, dental, and vision benefits

Professional growth opportunities

Generous paid time off

Access to leading marketing tools

Remote-first company culture

Direct influence on digital strategy

Zusammenfassung

Tas Digital Agency seeks a proactive Digital Marketing Strategist to architect and execute comprehensive campaigns for customer acquisition and engagement. You will shape the online presence while aligning efforts with business goals in a fully remote setup.

Responsibilities include optimizing SEO/SEM, managing paid campaigns, and coordinating content across channels. A data-driven mindset and strong communication skills are essential for success in a remote, collaborative environment.

Qualifikationen

• 4+ years in digital marketing strategy and execution.
• Proven SEO/SEM campaign management and social media marketing.
• Strong analytics with experience using Google Analytics or Adobe Analytics.
• Expertise in keyword research and competitive analysis.
• Excellent written and verbal communication with ability to craft digital content.

Aufgaben

• Develop and implement digital marketing strategies across SEO, SEM, social media, email, and content.
• Define target audiences, KPIs, and campaign objectives.
• Direct paid campaigns on Google Ads, Bing Ads, and social networks.
• Oversee content strategy, creation and distribution.
• Conduct keyword research and competitive analysis for SEO and content.
• Analyze website traffic and campaign performance using analytics tools.
• Collaborate with design, development and sales teams for cohesive messaging.
• Identify new marketing channels and emerging technologies.
• Prepare regular performance reports with insights for stakeholders.
• Stay current with industry trends and best practices.

Kenntnisse

Digital marketing strategy

SEO

SEM

Social media

Email marketing

Content marketing

Keyword research

Competitive analysis

Web analytics

Google Analytics

Adobe Analytics

Marketing automation

CRM systems

Ausbildung

Bachelor's degree in Marketing

Tools

Google Ads

Bing Ads

Google Analytics

Adobe Analytics

CRM software

Marketing automation

Jobbeschreibung

About the Role

Our client is seeking a highly motivated and experienced Digital Marketing Strategist to join their fully remote team. This role is critical for architecting and executing innovative digital marketing campaigns that drive customer acquisition and engagement. You will be instrumental in shaping our online presence and ensuring our marketing efforts align with business objectives. We are looking for a strategic thinker with a deep understanding of the digital landscape, a passion for data-driven decision-making, and the ability to translate complex insights into actionable plans. This is a fully remote position, providing maximum flexibility for you to excel from anywhere.

Key Responsibilities

• Develop and implement comprehensive digital marketing strategies across SEO, SEM, social media, email marketing, and content marketing.
• Define target audiences, key performance indicators (KPIs), and campaign objectives.
• Manage and optimize paid advertising campaigns on platforms like Google Ads, Bing Ads, and social media networks.
• Oversee content strategy, creation, and distribution to enhance brand visibility and engagement.
• Conduct in-depth keyword research and competitive analysis to inform SEO and content strategies.
• Analyze website traffic, campaign performance, and user behavior using tools like Google Analytics and other reporting platforms.
• Collaborate with design, development, and sales teams to ensure cohesive brand messaging and customer journey optimization.
• Identify new digital marketing channels and emerging technologies to drive innovation.
• Prepare regular performance reports, presenting key insights and recommendations to stakeholders.
• Stay current with industry trends, algorithm updates, and best practices in digital marketing.

Requirements

• Minimum of 4 years of experience in digital marketing strategy and execution.
• Proven success in managing and optimizing SEO/SEM campaigns, social media marketing, and email marketing.
• Strong analytical skills with demonstrated experience using web analytics tools (e.g., Google Analytics, Adobe Analytics).
• Expertise in keyword research and competitive analysis tools.
• Excellent written and verbal communication skills, with a talent for crafting compelling digital content.
• Experience with marketing automation platforms and CRM systems.
• Ability to manage multiple projects and deadlines in a fast-paced, remote environment.
• Bachelor's degree in Marketing, Digital Media, Business, or a related field.
• Proactive, self-starter attitude with a strong sense of ownership and accountability.
• Demonstrated ability to work independently and collaborate effectively within a virtual team.

Benefits

• Competitive salary package.
• Fully remote work offering significant flexibility and work-life balance.
• Comprehensive health, dental, and vision benefits.
• Opportunities for professional growth and skill development.
• Generous paid time off.
• Access to leading marketing tools and resources.
• Be part of an innovative and supportive remote-first company culture.
• Direct influence on the company's digital strategy and growth.
• Chance to work on diverse and challenging projects.