Cardiovascular Marketing Lead: Growth & Launch Strategy

1100 Mylan Pharmaceuticals Inc.

Madrid

Presencial

EUR 60.000 - 90.000

Jornada completa

Hace 3 días
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Descripción de la vacante

Viatris Pharmaceuticals S.L. is seeking a Marketing Manager for the Cardiovascular portfolio to shape the long-term strategic vision and drive growth across launches and lifecycle management.

You will lead a team of Product Managers, coach and develop talent, and partner with Sales, Medical, Market Access, Regulatory and Supply Chain to maximize portfolio value. The role requires a strong strategic mindset, experience in pharmaceutical marketing, and the ability to manage complex

Formación

  • Bachelor's degree in business, Marketing, Life Sciences, or any relevant area.
  • Desirable 5 years of experience in pharmaceutical marketing, including exposure to Cardiovascular, Primary Care, or related therapeutic areas.
  • Proven experience managing teams, with strong people leadership and coordination capabilities.
  • Strong strategic mindset with demonstrated ability to formulate and execute long-term business strategies.
  • Solid experience in product launches and pre-launch planning.

Responsabilidades

  • Lead the strategic direction and execution of the Cardiovascular portfolio, ensuring alignment with business objectives and long-term growth priorities.
  • Coordinate, coach, and develop a team of Product Managers, fostering collaboration, prioritization, and high-performance execution.
  • Drive the development and implementation of the 2027–2031 strategic plan for the therapeutic area, identifying growth opportunities, portfolio priorities, and future business drivers.
  • Ensure successful preparation and execution of key launches.
  • Lead lifecycle management and optimization strategies for mature brands, ensuring sustained performance and competitiveness.
  • Provide strategic guidance on brand positioning, messaging, promotional campaigns, and omnichannel initiatives.
  • Maintain deep understanding of the market environment, including competitors, pricing dynamics, launch activities, customer insights, and market trends.
  • Oversee forecasting processes to ensure accurate demand planning and minimize stock risks.
  • Monitor business performance, P&L evolution, A&P investments, and key KPIs across the portfolio.
  • Drive strong cross-functional alignment with Sales, Medical, Regulatory, Market Access, Supply Chain, and other key stakeholders.
  • Coordinate external agencies and suppliers to ensure high-quality and timely execution of marketing initiatives.
  • Ensure excellence in execution across congresses, events, promotional activities, and customer engagement initiatives.
  • Support decision-making through performance analysis, market insights, and identification of business opportunities.
  • Train, mentor, and support team members to strengthen strategic capabilities and execution standards.

Conocimientos

People leadership
Strategic thinking
Market insights
Cross-functional collaboration
Forecasting
Project management
Communication skills
Advanced English

Educación

Bachelor's degree in business, Marketing, Life Sciences, or related area

Herramientas

MS Office (Excel, PowerPoint, Word)

Descripción del empleo

Viatris Pharmaceuticals S.L. is seeking a Marketing Manager for the Cardiovascular portfolio to shape the long-term strategic vision and drive growth across launches and lifecycle management.

You will lead a team of Product Managers, coach and develop talent, and partner with Sales, Medical, Market Access, Regulatory and Supply Chain to maximize portfolio value. The role requires a strong strategic mindset, experience in pharmaceutical marketing, and the ability to manage complex

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