Brand Strategy & Media Planner

PHD Media Spain; Madrid; Presencial; EUR 35.000 - 52.000; Jornada completa

Descripción de la vacante

PHD Media Spain is seeking a Brand Specialist to steward and analyze media and communications across channels from its Madrid offices. The role focuses on developing and executing cost-effective media plans aligned with client objectives, while maximizing returns on advertising and promotional activities across digital and traditional channels.

The ideal candidate has 3+ years in digital planning, strong analytical skills, and the ability to work with clients, suppliers and internal teams to

Formación

• 3+ years in a similar role focusing on digital planning.
• Strong analytical abilities and data interpretation.
• Organized with the ability to manage multiple projects.
• Excellent interpersonal and written communication skills.
• EU work permit required.

Responsabilidades

• Develop and refine media plans across multiple channels.
• Collaborate with clients and suppliers to optimize campaigns.
• Analyze audience trends and campaign performance to derive insights.
• Prepare competitive reports with deep analysis.
• Coordinate with internal teams for trafficking and finance.

Conocimientos

Digital planning

Analytical skills

Time management

Herramientas

Sizmek

Comscore

Google Analytics

DCM

Descripción del empleo

PHD Media Spain is seeking a Brand Specialist to steward and analyze media and communications across channels from its Madrid offices. The role focuses on developing and executing cost-effective media plans aligned with client objectives, while maximizing returns on advertising and promotional activities across digital and traditional channels.

The ideal candidate has 3+ years in digital planning, strong analytical skills, and the ability to work with clients, suppliers and internal teams to