Transformation Communication Specialist

STARK Group; Aarhus; On-site; DKK 600,000 - 900,000; Full time

Job summary

STARK Group is seeking a Transformation Communication Specialist to turn complex change into a compelling, usable narrative. You will link the Athene programme with the business, shaping strategies, leadership communication and content across projects and Nordic markets.

You will craft strategies and materials for intranets, newsletters and Viva Engage, ensuring messages are clear, engaging and relevant to different audiences in a fast-paced transformation environment.

Qualifications

• Experience with internal communication and preferably change communication from larger transformation, implementation or digitalisation programmes.
• Strong storyteller who can simplify complex processes, systems and changes for diverse audiences.
• Empathetic, able to tailor messages for different groups.
• Experience with digital channels and communities such as intranets and Viva Engage.
• Excellent writing skills and ability to produce content, supported by AI tools.
• Experience with Canva or visual design tools; able to create presentations and infographics; video production is a plus.
• Curious, self-driven and able to adapt in a fast-paced environment.
• Fluent Danish and English written and spoken; knowledge of another Nordic language is an advantage.

Responsibilities

• Execute and develop the overall communication and engagement strategy for Athene.
• Define and drive the shared Athene narrative across programme workstreams and projects.
• Develop clear, action-oriented communication plans that support programme milestones.
• Create communication materials in various formats aligned with the channel strategy.
• Equip leaders to become the transformation’s main communication channel.
• Drive and develop the programme’s communication channels, including the landing page and newsletters.
• Ensure communications answer the question: What does this mean for me?
• Define KPIs and measure understanding, engagement, readiness and adoption.
• Turn insights into continuous improvements to the communication approach.

Skills

Internal communication

Storytelling

Change communication

Audience tailoring

Canva

Viva Engage

Content creation

Digital channels

Strategic planning

Tools

Intranet platforms

Video production

Job description

Transformation Communication Specialist

Can you turn complex change into a story that people understand, believe in and act upon? If so, you could become the voice behind Athene, STARK’s transformation programme.

Athene is more than a programme. It is a comprehensive transformation of our processes, systems and the way we work. That is why we are looking for a strong Transformation Communication Specialist who can ensure that these changes are understood, embraced, and embedded throughout the organisation.

Your Role

You will act as the link between the Athene programme and the business, playing a key role in creating one unified Athene narrative across projects, functions and markets.

You will need to combine strategic thinking with hands‑on execution. One day you might be developing the communication strategy for a new programme workstream. The next day you could be producing leadership communication materials, building campaigns or creating content for the intranet, newsletters or Viva Engage.

You succeed when leaders actively drive change through communication, employees understand Athene and see its relevance to their daily work, and your communication creates engagement, strengthens adoption of new ways of working, and ensures a consistent story across projects and functions.

Your Responsibilities

Strategy and Planning

• Execute and further develop the overall communication and engagement strategy for Athene.
• Define and drive the shared Athene narrative across programme workstreams and projects.
• Develop clear, action‑oriented communication plans that support programme milestones.

Communication and Engagement

• Develop communication materials in a variety of formats aligned with the channel strategy.
• Equip leaders to become the transformation’s most important communication channel.
• Drive and develop the programme’s communication channels, including the landing page and newsletter.
• Ensure that communications answer the most important question for employees: “What does this mean for me?”

Measurement and Impact

• Define communication and engagement KPIs.
• Measure understanding, engagement, readiness, and adoption.
• Turn insights and feedback into continuous improvements to the communication approach.

What We Are Looking For

We imagine that you:

• Have experience with internal communication and preferably change communication from larger transformation-, implementation or digitalisation programmes.

• Are a strong storyteller who can make complex processes, systems and organisational changes simple, relevant and engaging.

• Are empathetic, quick to understand people and have an eye for detail when tailoring the same message to different audiences.

• Have worked with digital communication channels and communities such as intranets, Viva Engage, or similar platforms.

• Can develop strategies, plans and tangible communication products. You have excellent writing skills and enjoy producing content yourself, naturally supported by AI tools.

• Have experience with Canva or other visual design tools and can create presentations, infographics and communication materials. Experience with video production is an advantage.

• Are curious, self‑driven, and thrive in a fast‑paced, constantly changing environment. You build strong relationships and collaborate effectively across the organisation.

• You communicate fluently in both written and spoken Danish and English. While Danish is essential for engaging effectively with colleagues across the business, most communication materials are developed in English, making excellent English communication skills a must. If you master another Nordic language, it is only an advantage.

What We Offer

You will become a key member of the Athene programme and report to the Head of Business Change & Implementation. At the same time, your daily home base will be STARK’s Internal Communications team, where you will join a strong professional environment focused on internal communication, employee engagement, and leadership communication.

This gives you a unique opportunity to combine close involvement in a major transformation programme with strong communication expertise and professional sparring, helping to bring change even closer to the business.

We are a small but highly capable communications team of four people, where collaboration, knowledge sharing and professional excellence are a natural part of everyday work.

The position is based in Viby J, Aarhus.

Once the programme has been fully rolled out in Denmark, you will support its implementation across other Nordic countries. In this phase, you can expect approximately 10-15 travel days per year.

STARK Group

STARK Group is a growing private equity‑owned company with a solid legacy. STARK Group was established in Denmark in 1896 and has today evolved into a leading European retailer and distributor of heavy building materials with net sales of approx. EUR 9 billion. With a skilled team of more than 20,000 employees and +1,150 branches and distribution centres across the Nordics, Greenland, Germany, Austria and the UK, we live and breathe to equip professional craftsmen with heavy building materials all the way from the Austrian Alps to Tromsø, close to the Arctic circle and everywhere in between. STARK Group is committed to reaching net zero emissions by 2050 across the entire business, is a signatory to the UN Global Compact, and works within fully 2030 validated science‑based targets to keep global warming below 1.5°C

At STARK Group IT, we believe in the richness diversity brings. We invite candidates of all backgrounds to join us in creating an inclusive and welcoming environment. We believe in a workplace where everyone can bring their authenctic selves to work.

Agency Policy

STARK Group IT appreciates the interest of all candidates. However, we prefer to directly engage with candidates seeking employment opportunities. Therefore, we kindly request recruitment agencies, headhunters, and third‑party staffing services to refrain from contacting us regarding this job posting. All applications should be submitted directly by the candidates through our official application process. We value direct communication and look forward to reviewing your application.