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ABB is seeking a Sales Engineer to drive growth across Denmark and Norway. The role blends technical understanding with commercial responsibility to identify opportunities, build customer relationships, and recommend automation solutions for woodworking and manufacturing customers.
You will collaborate with Nordic sales, application engineering, customer care, product specialists, and marketing to deliver customer value. Hybrid work from Odense, Aarhus, or Aalborg is offered.
At ABB, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.
Sales Manager
At B&R Industrial Automation, member of the ABB Group, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration – combined with a focus on diversity, inclusion, and equal opportunities – are key drivers in our aim to empower everyone to create sustainable solutions. That's our story. Make it your story.
We are looking for a Sales Engineer to support continued growth across Denmark and Norway while helping customers develop smarter, more productive, and more sustainable machines and production solutions.
In this role, you will work closely with machine builders, OEMs, system integrators, and industrial manufacturers. You will combine technical understanding with commercial responsibility to identify opportunities, develop customer relationships, and support customers in selecting the right automation solutions for their business.
You will become part of a collaborative Nordic sales organization where sales, application engineering, customer care, and marketing work closely together to deliver value for customers and support their long-term growth. The position can be based in Odense, Aarhus, or Aalborg and follows a hybrid work model.
In this role, you will be responsible for:
We are approximately 35 professionals in B&R Denmark, working from our headquarters in Odense and offices in Aalborg and Aarhus. Our organization is built on a flat structure and an informal culture that encourages everyone to contribute to the company’s direction and development. We work with several educational institutions and place a clear emphasis on innovation, technology, and skill development.
You will be based primarily in Odense, Aarhus or Aalborg and work closely with colleagues across Denmark and Northern Europe. We also offer flexibility and the possibility to work from home on selected days each week.
If you have questions about the role, please contact Sales Manager Jacob Buhl at +45 51 94 12 20.
Application deadline: 23 October 2026.
We look forward to receiving your application.
ABB is a global technology leader in electrification and automation, enabling a more sustainable and resource-efficient future. By connecting our engineering and digitalization know-how, ABB helps industries outperform while becoming more efficient, productive, and sustainable. At ABB, we call this ‘Engineered to Outrun’.
Run What Runs the World.
Building a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. That's why we welcome people from all backgrounds and experiences.
Ready to make an impact?