Head of Content, SEO & Growth Optimization

Nordea; København; Hybrid; DKK 1,000,000 - 1,400,000; Full time

Benefits offered by this job

Hybrid working model

Job summary

Nordea is seeking a Head of Content and Optimization in Denmark to lead digital content strategy and optimization across all channels. You will drive customer engagement, conversions and growth by leveraging SEO, analytics and personalized experiences.

You will lead a multidisciplinary team, coach experts, and collaborate with Nordic peers to align priorities and governance while delivering measurable business impact.

Qualifications

• Proven leadership of high-performing teams in complex organizations.
• Inspiring leader who develops talent and empowers teams.
• Strong strategic mindset with ability to translate objectives into priorities and roadmaps.
• Deep digital marketing expertise across content, personalization, SEO, analytics and optimization.
• Data-driven decision making using customer insights and performance metrics.
• Ability to align business goals with digital marketing activities.
• Experience navigating matrix organizations and working across functions.
• Growth mindset with pragmatic execution and prioritization.

Responsibilities

• Lead, coach and develop a multidisciplinary content and optimization team.
• Own performance of digital content and optimization initiatives to drive commercial outcomes.
• Coordinate content across channels and ensure governance, compliance and best practices.
• Build strong relationships with local and Nordic stakeholders to align priorities.

Skills

Leadership

Digital marketing

Content strategy

SEO

CRO / optimization

Analytics

Stakeholder management

Cross-functional collaboration

Job description

Nordea is seeking a Head of Content and Optimization in Denmark to lead digital content strategy and optimization across all channels. You will drive customer engagement, conversions and growth by leveraging SEO, analytics and personalized experiences.

You will lead a multidisciplinary team, coach experts, and collaborate with Nordic peers to align priorities and governance while delivering measurable business impact.