B2B Marketing & Content Specialist (Denmark)

Yara International ASA; Fredericia Kommune; On-site; DKK 520,000 - 680,000; Full time

Benefits offered by this job

Pension plan

Health insurance

Breakfast & lunch

Massage program

Team events

Job summary

Yara Denmark is seeking a Marketing Operations & Content Specialist to drive digital content across social media, newsletters, video, and websites. You will work with agronomists and Nordic colleagues to deliver compelling, data-driven campaigns for Danish farmers and professionals.

Based in Fredericia, you’ll manage content calendars, CRM tasks (Salesforce), and the Shopify store, coordinating with partners and events to strengthen Yara’s market position.

Qualifications

• 3–5 year degree in marketing or communications with several years in a commercial environment.
• Strong Danish written communication and business-level English; skilled in digital marketing tools.
• Experience with CMS (Optimizely) and email marketing (Marketo) integrated with Salesforce.

Responsibilities

• Develop and implement digital content across platforms such as social media, newsletters, video, podcasts, and websites, including landing pages.
• Develop and implement marketing campaigns aligned with the farming calendar and Danish activities.
• Continuously evaluate digital performance and adjust communications for different farmer segments.
• Plan, coordinate and participate in external events/fairs; act as contact during these.

Skills

Content marketing

Digital marketing

CRM experience

Social media marketing

CMS platforms

Email flows

Salesforce

Microsoft Office

Danish language

English business

Driving licence

Education

Marketing-related degree

Tools

Optimizely

Marketo

Salesforce

Shopify

Facebook Ads

Job description

Yara Denmark is seeking a Marketing Operations & Content Specialist to drive digital content across social media, newsletters, video, and websites. You will work with agronomists and Nordic colleagues to deliver compelling, data-driven campaigns for Danish farmers and professionals.

Based in Fredericia, you’ll manage content calendars, CRM tasks (Salesforce), and the Shopify store, coordinating with partners and events to strengthen Yara’s market position.