AI Search Architect: Global Insights & Automation

Novo Nordisk A/S; København; Remote; DKK 651,000 - 957,000; Full time

Job summary

Novo Nordisk A/S is seeking an AI Search Specialist to ensure accurate representation across AI-powered search and generative platforms. You will transform performance data into automated insights, scalable workflows, and clear recommendations to help markets act faster, across regions.

You will join the Digital Media Activation team in International Operations, collaborating with global marketing, web, data and analytics teams, as well as external AI visibility tool providers.

Qualifications

• Bachelor's degree in Marketing, Digital Media, Computer Science, Data Analytics or related field.
• 5–8 years in SEO, GEO, AEO, AI search analytics or digital performance optimisation.
• Hands-on experience with AI visibility dashboards, prompt datasets, citation data and LLM performance metrics.
• Experience building or using AI agents, automation workflows and generative AI tools professionally.
• Working knowledge of APIs, data pipelines, structured data, schema markup, CMS integrations and analytics platforms.
• Ability to translate technical insights into concise, actionable recommendations for non-technical audiences.
• Experience working across functions, markets and senior stakeholders in a global business or agency setting.

Responsibilities

• Build and maintain AI search dashboards tracking visibility, share of voice, citation rate and ranking across markets.
• Analyse GEO performance across prompt clusters, LLM outputs and third-party citations with prioritised recommendations.
• Improve discoverability and AI readability through crawlability, indexation, metadata, schema and internal linking.
• Develop scalable AI agents and automation workflows for insight generation, content briefs and reporting.
• Connect data sources through programming, APIs and automation to speed up reporting.
• Support AI-ready content optimisation including FAQs, structured summaries, metadata and schema inputs.

Skills

SEO

AI analytics

Cross-functional work

Data-driven decisions

APIs

CMS integrations

Structured data

Schema markup

Education

Bachelor's degree (Marketing/Digital Media/CS/Data Analytics)

Tools

Profound

SEMrush

SurferSEO

Job description

Novo Nordisk A/S is seeking an AI Search Specialist to ensure accurate representation across AI-powered search and generative platforms. You will transform performance data into automated insights, scalable workflows, and clear recommendations to help markets act faster, across regions.

You will join the Digital Media Activation team in International Operations, collaborating with global marketing, web, data and analytics teams, as well as external AI visibility tool providers.