Werkstudent Consulting Database Marketing (m/w/d)

Decadis AG; Koblenz; Hybrid; EUR 13.000 - 20.000; Teilzeit

Benefits dieser Stelle

Flexible working hours

Remote work options

Hardware provision

Top employer Kununu

Zusammenfassung

Decadis AG is looking for a student to support omnichannel campaigns, analyze customer data, and optimize marketing automation. You’ll bring analytical thinking, a passion for digital marketing, and comfort with data-driven tasks, while learning how to shape campaigns for German-speaking markets.

Based in Koblenz, you’ll work with a motivated team; remote and on-site options available. An ongoing degree in business informatics, information management, CS, or economics is expected.

Qualifikationen

• Currently pursuing a degree with a focus on business informatics, information management, computer science, or economics.
• You find digital marketing processes and automation exciting and want to play an active role in shaping and improving them.
• You think analytically, enjoy solving problems, and don't lose sight of the big picture while doing so.

Aufgaben

• Development, conceptualization and support of omnichannel campaigns
• Analysis of customer data and CRM campaigns based on defined KPIs
• Identification of optimization potential of automated marketing processes
• Technical, data-driven, and subject-matter expertise regarding the selection and use of various tools, features, and applications, taking individual requirements into account

Kenntnisse

SQL

Python

CRM campaigns

Data analysis

Marketing automation

KPIs

Ausbildung

Business informatics / Information management / Computer science / Economics

Tools

HubSpot

Jobbeschreibung

• Development, conceptualization and support of omnichannel campaigns
• Analysis of customer data and CRM campaigns based on defined KPIs
• Identification of optimization potential of automated marketing processes
• Technical, data-driven, and subject-matter expertise regarding the selection and use of various tools, features, and applications, taking individual requirements into account

Your background.

What does it take?

• Currently pursuing a degree with a focus on business informatics, information management, computer science, or economics
• You find digital marketing processes and automation exciting and want to play an active role in shaping and improving them.
• You think analytically, enjoy solving problems, and don't lose sight of the big picture while doing so.
• Explaining complex topics in a way that's easy to understand? That's your forte, and it makes you a valuable point of contact for our customers.
• You are fluent in German - both written and spoken and have at least a C1 level of proficiency to provide professional and reliable support to our customers in German-speaking countries.
• You work independently and take initiative, but you also enjoy being part of a team.
• Basic knowledge of project management, SQL, and/or Python? A plus, but not required.

We are always looking for unique characters

Questions about the job?

Are there things that are unclear to you or do you want to clarify a thing or two before you apply?

• Flexible working hours and locations (on-site and remote)
• A highly motivated and dedicated team
• Flat hierarchies, open doors and an excellent working atmosphere
• Hardware provision
• Possibility of starting a career with a top employer(Kununu )

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