Social Media Manager (d/f/m)

Airbus; Ottobrunn; Vor Ort; EUR 65.000 - 95.000; Vollzeit

Benefits dieser Stelle

Company pension scheme

Bike leasing

Employee discounts

Zusammenfassung

Airbus Defence and Space GmbH in Munich area seeks a Social Media Manager to shape external digital communications. You will craft editorial content for defence and space topics and manage social channels, while aligning with top management and programme lines.

The role requires expertise in social media tools, content creation, and audience insights, with travel as part of duties in an international environment.

Qualifikationen

• You are educated to a degree level in Communications, (Digital) Marketing, Business Administration or equivalent.
• Background in digital communications and marketing with proven track‑record in social media tools and channels (HootSuite, TalkWalker, LinkedIn, X, TikTok, Instagram, YouTube).
• Experience in audience insights, defining target audiences, end-user journeys and creator management.
• Familiarity with benchmarks and trends to identify opportunities; knowledge of digital strategy.

Aufgaben

• Contribute to digital communications editorial content focusing on defence, space and security topics.
• Enhance visibility of Airbus communications via digital channels (mainly social media).
• Support Social Media positioning of Airbus Defence and Space CEO and senior management.
• Manage production and publishing of content (photos/videos/infographics) across defined channels.
• Build proposals based on trends and insights.
• Manage internal and external stakeholders including agencies and remote teams.
• Promote branded storytelling with consistent editorial voice.
• Develop content for social media campaigns and special campaigns.
• Coordinate social media campaigns with Communications Business Partners.
• Oversee related social media channels; collaborate with Programme Lines on digital transformation and security topics.
• Build and manage creator relationships across home nations.
• Be willing to travel for business.

Kenntnisse

Social media management

Content creation

Digital analytics

Social media tools

Stakeholder management

Project management

Ausbildung

Degree in Communications, (Digital) Marketing, or Business Administration

Tools

HootSuite

TalkWalker

LinkedIn

X

TikTok

Instagram

YouTube

Jobbeschreibung

In order to support Airbus Defence and Space we are looking for a

Social Media Manager (d/f/m)

A vacancy for a Digital Communications Manager (d/f/m) has arisen within Airbus in Taufkirchen/München. The successful applicant will join the team of External Communications within Airbus Defence and Space.

Job Profile and Department description

The job holder is part of a team which is responsible to define priorities and implement communications plans for external audiences by animating the Company’s corporate external channels (media, web, social media).

The External Communications department engages with external audiences by adapting content to external channels’ (media relations, web, social) requirements, defines and implements the group’s external communications strategy, orchestrates external media relations and provides audience- and business-related performance indicators to the divisions for continuous content planning and improvement. It contributes to the promotion and protection of the Airbus brand and to the external positioning of its products, services, people and top management.

Your location

Our site is just a stone’s throw away from Munich, the beautiful capital of Bavaria. You are into sports and other outdoor activities? The Alps and Lake Starnberg are within an hour’s reach, offering a multitude of recreational options.

Our benefits for you

• Fair Compensation & Extras: Attractive remuneration and individual additional benefits, such as company pension schemes, mobility offers (e.g., bike leasing), or corporate discounts with partner companies in accordance with our current guidelines.

• Time for You (and Your Loved Ones): 30 days of annual leave based on our collective agreement (35-hour week); work-life balance through flexible working hours (flextime), mobile working, part-time options, job sharing, and sabbatical opportunities.

• Growth Made Easy: Excellent professional development opportunities and international, group-wide career perspectives.

• Feel Good at Work: On-site company doctor; comprehensive health programs (sports courses, preventive care, etc.), canteen and cafeteria, and local childcare facilities at selected locations.

• Diversity Connects: Work in a diverse environment with more than 140 nationalities, where exchange, mutual support, and inclusion are part of our DNA.

Your tasks and responsibilities

• Contribute to digital communications editorial content with the focus on all relevant divisional defence, space and security topics

• Participate to enhancing visibility and impact of Airbus communications and contents via digital channels (mainly social media)

• Support Social Media positioning of the Airbus Defence and Space CEO as well as other divisional top management members

• Ability to manage production (e.g. content/photo/video/infographics) and publish on any defined channel (internal and external)

• Build and implement new proposals based on trends

• Manage internal and external stakeholders, including agencies, subcontractors and transversal remote teams

• Promote better branded storytelling and ensure consistent editorial voice

• Develop and implement dedicated content for special campaigns on social media

• Manage social media campaigns in close cooperation with the Communications Business Partners

• Manages the related social media channels

• Working closely with the Programme Lines (all, but with a particular focus on digital transformation, unmanned aerial systems or security topics) and the responsible Communications Business Partners.

• Build-up and management of creator relationships across our home nations

• This role will involve frequent travel for business (under non-pandemic conditions) and as such you should be willing to travel.

Desired skills and qualifications

• You are educated to a degree level in Communications, (Digital) Marketing, Business Administration or equivalent

• You have a background in digital communications and marketing as well as a proven track‑record in managing and working with social media tools and channels (HootSuite, TalkWalker, LinkedIn, X, TikTok, Instagram, YouTube)

• You already gained some experience in audience insights (research, target audience definition, end user experience analysis, customer journeys) and creator management

• You are used to working with benchmarks and watches for trends and best practice to identify valuable opportunities

• You have (profound) knowledge of digital strategy and related topics

• You are able to create content for different communication channels (not limited to social media but expertise in web management would also be appreciated)

• You are a proficient user of digital tools and platforms

• Your workstyle is characterized by your positive, energetic, adaptable and multi-tasking attitude and your out of the box thinking

• You are a strong team player, engaged and like to work in collaborative and international environment

• You have good communication skills and know how to communicate towards different stakeholders and across all levels of hierarchy

• You speak German and English on negotiation level and it is a plus, if you speak French and/or Spanish as well

Not a 100% match? No worries! Airbus supports your personal growth with customized development solutions.

This job requires an awareness of any potential compliance risks and a commitment to act with integrity, as the foundation for the Company’s success, reputation and sustainable growth.

Company:

Airbus Defence and Space GmbH

Employment Type:

Permanent

Experience Level:

Professional

Job Family:

Company Communication

Airbus is committed to achieving workforce diversity and creating an inclusive working environment. We welcome all applications irrespective of social and cultural background, age, gender, disability, sexual orientation or religious belief.

Airbus is, and always has been, committed to equal opportunities for all.

At Airbus, we support you to work, connect and collaborate more easily and flexibly. Wherever possible, we foster flexible working arrangements to stimulate innovative thinking.