Senior Performance Marketing Manager (fdm)

femtasy; Berlin; Hybrid; EUR 60.000 - 80.000; Vollzeit

Zusammenfassung

A progressive tech startup in Berlin is looking for an experienced Performance Marketing Manager to enhance its strategy and drive growth in DACH & FR markets. The ideal candidate will own the paid growth strategy, manage large budgets, and lead experimentation efforts. This role requires deep expertise in performance marketing within social channels and excellent communication skills. The company offers a flexible working environment, robust personal development opportunities, and encourages a diverse workplace culture.

Leistungen

Urban Sports membership

Flexible working hours

Professional coaching

Team events and gatherings

Qualifikationen

• 5+ years of experience as a performance marketing manager.
• Experience managing at least €700k monthly spend.
• Hands-on experience with CAPI / Pixel tracking.

Aufgaben

• Own and evolve paid growth strategy for DACH & FR.
• Drive improvements in Pixel / CAPI event setup.
• Lead structured experimentation across user journey.

Kenntnisse

Performance marketing

Expertise in paid social channels

Sales campaign management

Analytical understanding

Collaboration and communication

English proficiency

Jobbeschreibung

Overview

femtasy is the first streaming platform for sensual audio stories & sexy sounds for women. We make women happy and inspire; simple as that.

We stand for zest for life, female empowerment is in our DNA. We have already positively impacted the lives of several thousands of women by redefining female pleasure. Sexuality to us means pleasure genuineness and enjoyment. We are working on something big, something impactful, something beautiful. Let’s make the lives of millions of women worldwide a bit more joyful.

We are committed to building a progressive forward‑thinking company culture. Learn more in the benefits section.

Mission

Are you an experienced strategic and highly analytical performance marketer with deep platform expertise and a strong understanding of tracking attribution and creative‑driven growth? Join our female‑led innovative startup on a mission to make a positive impact in the world.

Responsibilities

• Own and evolve our paid growth strategy for DACH & FR across Meta and additional channels (TikTok, Google), including budget planning and forecasting.
• Drive improvements of Pixel / CAPI event setup and signal quality in close collaboration with Product, Tech and BI to strengthen attribution and scaling confidence.
• Lead structured experimentation and continuous optimization across the full user journey, improving key performance KPIs through data‑driven decisions.
• Translate performance insights into clear creative direction, testing angles and iteration priorities; actively contribute to a high‑velocity creative learning loop.
• Explore and validate new paid growth opportunities to diversify beyond Meta while proactively managing performance risk.
• Act as a senior sparring partner and mentor for the other performance marketing manager, setting execution standards and sharing learnings.
• Partner with BI to deepen analysis quality and refine reporting frameworks that connect platform performance to business impact.

Qualifications – Must Haves

• Proven experience (5 years) as a performance marketing manager with expertise focused on paid social channels, particularly Meta.
• Strong focus on sales campaigns.
• Experience managing at least €700k monthly spend.
• Deep technical and analytical understanding.
• Hands‑on experience implementing CAPI / Pixel tracking and adapting tracking set‑up to address attribution and event challenges.
• Experience addressing attribution & incrementality challenges.
• Excellent collaboration and communication skills; able to work effectively with cross‑functional teams.
• Proficiency in English is a must; German and Spanish are a plus.

Bonus / Preferred Experience

• Experience working in a regulated industry such as health, finance, dating, etc.
• Delivered significant scale growth.
• Proficiency in TikTok, Google, or YouTube advertising.
• Experience drafting and scaling a multi‑channel performance marketing strategy.
• Experience automating campaign management and reporting.

What we offer

• Impact & purpose: the chance to join a huge mission around female empowerment & gender equality.
• Female‑lead, women‑centric organization with 95 % of our whole team identifying as women.
• Highly performance‑oriented company culture based on transparency, open feedback, ownership and collaboration (radical candor).
• Personal and professional growth opportunities: learning sessions, budgets for development, internal training, and one‑on‑one coaching with a professional business coach.
• Healthy approach to breaks: 26 holidays, unlimited recharging time when you need a break.
• Flexibility: flexible working hours and location – 25 months of remote work from anywhere in CET, with quarterly in‑person gatherings for collaboration and fun.
• Events & benefits: Urban Sports membership (or alternative), snacks & lunches, mobility and retirement plans, femtasy parties & team events, monthly shared meals, office garden for BBQs.
• A highly attractive compensation package aligned with your impact on femtasy.
• Remote candidates considered only (CET 2 h); we do not offer relocation. Candidates ideally reside in Germany or Spain.

femtasy offers equal opportunities for all and encourages applicants of all nationalities, genders, sexual orientations, religious backgrounds, gender identities, and people with disabilities to apply.