(Senior) Performance Marketing Manager (all genders)

WorkerHero; München; Hybrid; EUR 80.000 - 100.000; Vollzeit

Zusammenfassung

A leading recruitment company in Germany is seeking a Growth Marketing Manager to drive customer acquisition through innovative marketing strategies. The successful candidate will manage and optimize Google Ads campaigns, build strategic partnerships, and run performance experiments. The role requires 3-5 years of experience in performance marketing and a strong analytical mindset. This position offers competitive compensation and the flexibility to work from home or in a modern office environment.

Leistungen

Attractive compensation

Virtual company shares

Lunch subsidies

Mobility support

Well-being support

Permanent contract

Flexible working hours

Direct collaboration with the founder

Qualifikationen

• 3–5 years of experience in performance or growth marketing.
• Proven experience managing and scaling Google Ads campaigns.
• Experience in building or managing referral partnerships.
• Strong analytical mindset with performance evaluation experience.
• Excellent communication skills in English.

Aufgaben

• Launch, test, and optimize Google Ads campaigns for lead generation.
• Research and build partnerships with relevant platforms.
• Design and run A/B tests to improve conversion rates.
• Monitor metrics and report on performance weekly.
• Collaborate with teams to ensure messaging consistency.

Kenntnisse

Performance marketing

Google Ads management

A/B testing

Analytical mindset

Partnership management

Fast-paced adaptability

Communication skills in English

Jobbeschreibung

ABOUT THIS ROLE

As our Growth Marketing Manager (all genders), you'll play a key role in expanding WorkerHero’s customer acquisition engine. You'll be responsible for testing and scaling new paid and referral channels to diversify our marketing mix, with a primary focus on Google Ads and building / refining referral partnerships (e.g. job boards, aggregators, networks).

You’ll work closely with our Performance Marketing Managers and Head of Marketing to identify growth opportunities and execute experiments end-to-end. You will be part of a collaborative team that values clear results, faster iterations, and a pragmatic approach to growth.

YOUR MISSION

Channel Testing & Scaling : Launch, test, and optimize Google Ads campaigns to generate quality leads (job-seekers in blue and gray collar sector).

Partner Acquisition & Management : Research and build partnerships with job boards, referral networks, aggregators, and other relevant platforms.

Experimentation : Design and run A / B tests across landing pages, creatives, targeting, and messaging to improve conversion rates and ROI.

Analytics & Reporting : Monitor performance metrics, evaluate CAC and ROI by channel / partner, and report learnings weekly.

Collaboration : Work cross-functionally with the Product, Design, and Talent Operations teams to ensure messaging consistency and lead quality.

Innovation : Constantly explore and recommend new acquisition channels and tactics to accelerate growth.

YOUR SUPERPOWERS

3–5 years of experience in performance / growth marketing with a focus on paid media and / or partnerships.

Proven experience managing and scaling Google Ads (Search and Display).

Experience building or managing referral or affiliate partnerships.

Strong analytical mindset – you’re comfortable with data, A / B testing, and performance dashboards.

Hands‑on mentality – you’re a doer who thrives in a fast‑paced, lean environment.

Excellent communication skills in English (German is a plus but not required).

Bonus : Experience working with marketplaces or recruiting.

WHY WorkerHero

• The unique opportunity to shape the future of recruitment with a leading company in the industry.
• Attractive compensation and benefits packages, including above‑average salary, virtual company shares (VSOPs), lunch subsidies, and various vouchers.
• Mobility support with financial assistance for your commute.
• Support for physical and mental well‑being, including flexible working hours, unlimited coffee and snacks, and a subsidized membership in the EGYM network.
• Security and flexibility with a permanent contract and the option to work from home or in our modern office spaces.
• Direct collaboration with the founder, enabling short communication channels and quick decision‑making.
• An open culture with innovative, autonomous teams and a growing, diverse team from whom you can learn and collaborate with.