Senior Marketing Manager - Multichannel Marketing & Strategy (M / W / D)

PAYBACK GmbH; München; Vor Ort; EUR 100.000 - 125.000; Vollzeit

Zusammenfassung

A leading marketing platform in Munich is seeking a Senior Marketing Manager for Multichannel Marketing & Strategy. This role focuses on supporting partners in marketing efforts and developing strategic marketing plans and campaigns. Applicants should have a relevant university degree and extensive experience in marketing and sales, alongside strong analytical and communication skills in both German and English. Enjoy flexible working hours, 30 vacation days, gym access, and more benefits.

Leistungen

Delicious meals in the dining room

24/7 gym access

Flexible working hours

30 days of vacation

Germany ticket included

Team events and social days

Individual training opportunities

Dogs are welcome

Qualifikationen

• Several years of relevant professional experience in marketing or sales.
• Expertise in multichannel marketing, including KPIs.
• Ability to present complex issues convincingly at management level.

Aufgaben

• Support PAYBACK partners in all marketing matters.
• Develop marketing plans and campaigns for PAYBACK partners.
• Translate complex content into presentations for stakeholders.
• Prepare performance indicators and identify optimization potential.
• Manage projects in cross-functional teams to implement marketing concepts.

Kenntnisse

Strategic development

Analytical skills

Interpersonal skills

Communication skills

Bilingual German and English

Ausbildung

University degree in marketing or comparable field

Jobbeschreibung

Most people are familiar with the term PAYBACK. We would like to introduce ourselves to you in more detail. You probably know PAYBACK – either from the question at the checkout or through our widely used shopping app. And we hope, of course, that you answer "Yes" at the checkout, because with us you collect more than just °Points. Whether customer, partner, or colleague : With PAYBACK, every action becomes a rewarding experience.

As Senior Marketing Manager Multichannel Marketing & Strategy, you will provide comprehensive support to our PAYBACK partners in all marketing matters – from strategic consulting for existing partners to marketing support for new partners, from acquisition to successful launch.

YOUR TASKS

• You are involved in the strategic development of PAYBACK partners with regard to satisfaction, partner goals, and KPI uplifts
• You create marketing plans for future PAYBACK partners and design marketing campaigns
• You translate complex content into management-friendly presentations and present these to internal and external stakeholders
• You prepare performance indicators and derive optimization potential from them
• You are responsible for project management in cross-functional teams to implement innovative marketing concepts

YOUR PROFILE

• You have a university degree (in marketing or a comparable field) and have several years of solid and relevant professional experience in marketing, sales, or comparable fields
• You have strong conceptual and analytical skills that enable you to quickly grasp complex issues and present them convincingly at the management level
• Your expertise in multichannel marketing (offline, online, mobile) ranges from target group definition to performance evaluation, including relevant KPIs (CPO, CPM) and the customer journey
• You are characterized by a high level of interpersonal skills and strong communication skills
• You have very good written and spoken German and English skills

OUR BENEFITS

• Tasty Breaks : Delicious meals in our DINING ROOM – including vegetarian or vegan options, and many are even free of charge
• Move it, move it : 24 / 7 access to the GYM, where you can train in our fitness studio, and we cover the costs for you
• Do it your way : Flexible working hours, 30 days of vacation, up to 2 days of home office per week
• Easy Going : Germany ticket included
• Get Together : Team events, social days, ski events, and more
• Grow like a Pro : Individual training and development opportunities
• Good Vibes : Dogs are welcome!

PAYBACK is the leading bonus program in Germany and one of the largest and most powerful marketing platforms worldwide. As a pioneer of the data economy, we develop all technical solutions ourselves in Munich. Develop yourself and the PAYBACK program with us.

Interested? We are looking forward to your application!

PAYBACK values diversity - come as you are