Senior Manager, Site Merchandising Germany

Quince; Berlin; Vor Ort; EUR 90.000 - 120.000; Vollzeit

Zusammenfassung

Quince seeks an experienced Senior Manager, Site Merchandising to own the customer journey on the Germany site, shaping on-site storytelling, content, and product presentation to attract, engage, and convert shoppers.

Collaborate with Marketing, Creative, Category Management and Engineering to optimize merchandising tools, drive SEO, and localization across web and app. Leverage data and experiments to improve navigation and conversion.

Qualifikationen

• Proven track record of end-to-end customer journeys across web and app for a high-volume brand.
• Experience leading a merchandising or digital experience function in international markets with localization.
• Strong analytical skills, including A/B testing and web analytics (GA4, Amplitude, Mixpanel).
• Advanced knowledge of SEO foundations: metadata, internal linking, crawlability.
• Excellent communication and presentation skills to stakeholders.

Aufgaben

• Lead the end-to-end merchandising strategy for the Quince Germany website and mobile apps.
• Manage and optimize merchandising tools and platforms powering product discovery and site performance.
• Collaborate with Merchandising, Marketing, Creative, and Data teams to align experiences with campaigns and market priorities.
• Partner with global teams to improve tooling and best practices in the region.
• Use analytics and testing to improve site navigation, product placement, and content engagement.
• Own site merchandising calendar and execution for key selling moments (Black Friday, holidays, new launches).
• Drive best practices in product storytelling, cross-selling, and navigation.
• Partner with Engineering and Data teams to implement content automation and semantic optimization.
• Stay ahead of evolving SEO landscapes to rank in next-generation search ecosystems.

Kenntnisse

End-to-end journey

Cross-functional collab

German/EU ecommerce knowledge

Analytical & A/B testing

Communication & presentation

Ausbildung

Bachelors in Marketing/Business

Tools

Bloomreach

Algolia

Looker

Tableau

Optimizely

VWO

Botify

Semrush

Jobbeschreibung

ABOUT QUINCE

Quince is a destination for builders, creators, innovators, and operators who want to come together and challenge the status quo. Our mission is simple: make really high quality essentials for really low prices, fairly and sustainably. We deliver on that mission through a unique manufacturer-to-consumer (M2C) model eliminating the layers of traditional retail that add cost and result in consumers paying more than they need to. We find, build relationships with, and work directly with the manufacturing partners behind some of the world’s finest products. From there, our teams design smart, efficient operational processes and build and deploy proprietary technology, AI, and analytics to help us scale fast.

What began with a small assortment of elevated basics has quickly grown into a cross-category brand spanning apparel, accessories, home goods, and more. Today, tens of millions of people across a growing number of countries come – and return – to Quince because they trust us to deliver.

OUR CULTURE

Quince is a culture built for builders by builders. Our way of working starts with a blank sheet of paper. We question conventional thinking, use technology and data to uncover new opportunities, and move quickly to turn ideas into reality. We aren’t interested in replicating how others do retail. We’re building a better way – at a speed and scale unlike anything that’s been done before.

• We dream big and chase the hard problems others shy away from. Rejecting long-held assumptions is part of our company’s DNA. Where conventional wisdom says you have to choose – soft or durable, speed or rigor, quality or price – we ask why that trade-off has to exist in the first place.
• Our pace is fast and the bar is high because our customers expect a lot from us and we refuse to let them down. We believe the best results come from challenging ourselves, learning from one another, and building on each other’s strengths.
• Here, responsibility is not determined by role, tenure, or seniority. Every team member - no matter their level - has the opportunity to drive our business and shape our trajectory.

If you’re someone who likes to imagine new possibilities and build better systems rather than plug-in to outdated ones, Quince is the place for you.

We’re looking for an experienced Senior Manager, Site Merchandising to own the customer journey across the Quince Germany site. This role sits at the intersection of storytelling, strategy, and data. You’ll be responsible for how products and content come to life on the site to attract, engage, and convert customers.

Beyond optimizing the onsite experience, this role will take a leading position in SEO and organic growth, leveraging content and site merchandising tools to drive awareness, discovery, and traffic. You’ll use insights and data to ensure Quince’s unique value proposition shines through every page, from homepage to product detail.

This role will participate in shaping our growth in Germany through leveraging our global tools and processes, helping improve them and developing impactful localization strategy and tactics across web and app.

You’ll partner closely with Marketing, Creative, Category Management, and Engineering to ensure site merchandising supports both brand and business goals.

Responsibilities

• A minimum of 5+ years of experience in site merchandising, ecommerce, digital merchandising, site optimization, or growth/SEO
• Lead the end-to-end merchandising strategy for the Quince Germany website and mobile apps, ensuring a seamless and inspiring customer experience.
• Manage and optimize merchandising tools and platforms that power product discovery, personalization, and site and app performance.
• Collaborate cross-functionally with Merchandising, Marketing, Creative, and Data teams to align onsite experiences with seasonal campaigns, assortment shifts, and brand priorities.
• Partner with global teams to ensure improvements to tooling, automation, merchandising best practices can be easily adopted in the region as well as improving our key metrics.
• Use analytics and testing to continuously improve site navigation, product placement, and content engagement.
• Own site merchandising calendar and execution for key selling moments (e.g., Black Friday/Cyber Monday, holiday, new launches).
• Drive best practices in product storytelling, cross-selling, and navigation to improve engagement and conversion.
• Partner with Engineering and Data teams to implement content automation, metadata structuring, and semantic optimization that improve site crawlability and ranking in AI search results.
• Stay ahead of evolving SEO landscapes (Google’s SGE, OpenAI’s search integrations, etc.) to ensure Quince ranks prominently in next-generation search ecosystems.

Qualifications

• Proven track record of an end-to-end customer journey across web and app for a high-volume consumer brand.
• Experience leading a merchandising or digital experience function for an international or multi-market business and strong localization expertise.
• Strong analytical skills with hands-on experience using A/B testing, web analytics tools (e.g., GA4, Amplitude, Mixpanel), and experimentation platforms.
• Advanced knowledge of SEO foundations: metadata, internal linking, site structure, schema marketup, crawlability.
• Strong understanding of German/EU ecommerce consumer behaviour, online buying patterns, seasonal trends, and regulatory considerations.
• Excellent communication and presentation skills, with the ability to articulate complex ideas to both technical and non-technical stakeholders.
• Strong organizational skills and the ability to handle multiple priorities in a fast-paced, dynamic environment.
• Experience leading a design-forward team that is obsessed with pixel-perfect craftsmanship.
• Bachelor’s degree in Marketing, Business, or a related field (or equivalent experience).

Preferred:

• Personalized customer experience across multiple channels.
• Fluency in German and English.
• Demonstrated experience applying AI tools.
• Track record of success in fast-scaling, high-growth environments, ideally in direct-to-consumer (DTC) or omnichannel commerce.
• Familiarity with search & merchandising tools (Bloomreach, Algolia), SEO platforms (Botify, Semrush), A/B testing tools (Optimizely, VWO), and product analytics tools (Looker, Tableau).
• Excited by super-IC role with broad scope and impact.

WHY QUINCE?

Joining Quince means being part of a mission-driven team reshaping retail. You will work alongside talented colleagues, tackle meaningful challenges, and contribute to building a more sustainable, accessible future for customers and partners alike.

EQUAL OPPORTUNITY & HIRING INTEGRITY

Quince provides equal employment opportunities to all employees and applications for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran or military status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

Quince is committed to providing reasonable accommodations to qualified individuals with disabilities. If you need a reasonable accommodation to complete your application or to perform the essential functions of a role at Quince, please let us know by completing this accommodation form. We review all requests individually and will work with you to determine appropriate accommodations on a case-by‑case basis.

Employment is contingent upon successful completion of a background check. Quince will conduct background checks in compliance with applicable federal, state, and local laws.