Senior Growth Manager, Paid Social (m/w/d)

MYNE Homes; Berlin; Vor Ort; Vertraulich; Vollzeit

Zusammenfassung

A leading proptech startup in Berlin seeks a Senior Growth Marketer to develop and optimize full-funnel growth strategies, primarily focusing on Paid Social Marketing. The ideal candidate has proven experience in managing and optimizing campaigns, data-driven analytical skills, and a creative mindset. You will collaborate across teams to enhance lead quality and performance metrics, with competitive salary and startup benefits offered in a dynamic environment.

Leistungen

Competitive salary

Flat hierarchies

Room for personal ideas

Stay in dream holiday homes

Qualifikationen

• Proven experience in managing and optimizing Paid Social campaigns across countries.
• Data-driven mindset and excellent analytical skills.
• Ability to generate fresh ad concepts and growth experiments.

Aufgaben

• Develop and own growth strategies focusing on Paid Social Ads.
• Optimize campaigns for CPL and lead quality.
• Analyze user intent and funnel performance to identify optimization opportunities.

Kenntnisse

Paid Social Performance Marketing

Analytical skills

Creative problem-solving

Fluent English

Experience with A/B testing

Tools

Mixpanel

Google Analytics 4 (GA4)

Jobbeschreibung

We’re looking for a smart, motivated Senior Growth Marketer with strong expertise in Paid Social Performance Marketing and some experience in additional paid acquisition channels such as Native Ads, Paid Print Ads or Out of Home (experience in all channels is a plus, but not required). You’ll have a full-funnel mindset — understanding how targeting, creative, landing pages, and the sales process connect. You’ll combine analytical precision with creative problem-solving, eager to learn, iterate, and improve lead quality at every step.

Tasks

• Develop and own full-funnel growth strategies, with a primary focus on Paid Social Ads (Meta and Linkedin), and provided some support for campaigns in other channels.
• Optimize for CPL and lead quality, ensuring campaigns attract high-intent prospects and drive meaningful conversions.
• Analyze user intent and funnel performance using tools like Mixpanel and GA4, identifying drop-off points and optimization opportunities.
• Collaborate across teams to align ad messaging, creative assets, landing page experience, and sales process for maximum lead quality.
• Run structured experiments: A/B test creatives, messaging, and landing page flows to find the best quality leads, not just the highest volume.
• Iterate and scale campaigns based on lead quality metrics, ensuring growth efforts contribute to sustainable business results.
• Constantly analyze marketing reports for your channels and perform deep-dive analyses as needed.
• Stay ahead of platform updates and trends to keep strategies competitive and innovative.

Requirements

• Proven experience in Paid Social Performance Marketing with a strong track record of managing and optimizing campaigns, ideally across countries.
• Data-driven mindset with excellent analytical skills and the ability to translate insights into actionable strategies.
• Creative, with the ability to generate fresh ad concepts, campaign ideas, and growth experiments that drive results.
• Hands-on execution style; comfortable taking ideas from concept to launch and iterating based on performance.
• Fluent English (written and spoken) is required; German language skills are a significant advantage.

Benefits

• Your chance to support building and scaling a leading proptech startup.
• You will work directly with experienced founders and top-class investors from the technology and real estate world.
• Chance to work in different business areas and plenty of room for your own ideas.
• Flat hierarchies and short decision-making processes.
• Competitive salary and the usual startup benefits.
• And of course: Stays in our dream holiday homes!

Does that sound like the challenge you’ve been waiting for? Then we look forward to your application!