Senior Digital Activation Executive - Lookfantastic

Thehutgroup; Deutschland; Vor Ort; EUR 55.000 - 90.000; Vollzeit

Benefits dieser Stelle

25 days annual leave

On-site gym

Employee Assistance Programme (EAP)

Staff discount on THG brands

Volunteer leave

Salary sacrifice for tech

Zusammenfassung

THG is seeking a Senior Digital Activation Executive for THG Beauty. You will drive brand-funded media campaigns across LOOKFANTASTIC and partner brands, collaborating with marketing, buying, and design teams to deliver high-impact activations.

You’ll manage data-driven media planning, work with influencers for assets, and report on campaign performance to prove ROI while pursuing incremental investments with new partners.

Qualifikationen

• 2+ years experience in paid media or digital marketing within the beauty/retail sector.
• Demonstrated ability to drive data-driven campaigns and ROI.
• Strong self-starter mindset with professional presentation skills.
• Familiarity with Meta Business Manager and TikTok Ads Manager.
• Passion for beauty and retail media trends and platforms.

Aufgaben

• Operate brand-facing activities and build data-driven paid media with LOOKFANTASTIC partners.
• Collaborate with influencer team to source assets for media reuse.
• Develop and pitch multi-platform plans to drive partner growth.
• Lead mid- and post-campaign reporting to show uplifts and ROI.
• Help secure additional media investments with new brand partners.
• Create social-first ad copy with in-house design for assets.
• Continuously optimise campaigns to meet ROI targets.
• Coordinate with wider marketing teams to maximise media impact.
• Stay ahead of platform updates and optimise activations.

Kenntnisse

Paid media

Digital marketing

Brand ambassador

META Business Manager

TikTok Ads Manager

Jobbeschreibung

About THG

We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.

Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition.

From Manchester to New York, we're powered by a team of over 2500 people who work together, lead by example, and think BIG.

With us, you'll go further, faster. What are you waiting for?

Life at THG Beauty

We know that beauty isn't one-size-fits-all. Our portfolio of leading retailers and iconic beauty brands caters to everyone, everywhere, empowering customers all over the world to look and feel fantastic.

By combining our portfolio of owned brands inclusive of ESPA, Ameliorate and Christophe Robin, with a marketplace for over 1,300 third-party beauty brands through online retail sites LOOKFANTASTIC, Cult Beauty, and Dermstore, THG Beauty's ambition is to be the global digital partner of choice across the beauty industry, supporting the channel shift to online.

THG Beauty's breadth of relationships is unique to the beauty market; it engages with brands as a retailer, a brand owner, and a product developer and manufacturer, making it the industry's digital strategic leader.

THE ROLE

The Senior Digital Activation Executive role in THG Beauty sits within the Retail Media structure. Within the Digital Activation function we work closely with brand marketing leads, buying, trading, core performance channels & design so execute brand-funded media campaigns. The role gives an incredible insight into performance marketing, retail & eCommerce and exposure to external brand marketing planning. The Digital Activation team are external-facing LOOKFANTASTIC ambassadors & media experts.

Responsibilities

• Operate brand-facing, building authentic relationships with LOOKFANTASTIC's key brand partners to co-develop data-driven paid media activity to drive brand growth
• Work collaboratively with our influencer team to commission best-in-class influencer assets for media repurposing
• Develop and pitch multi-platform digital media plans to drive brand partner growth.
• Be responsible for mid & post-campaign reporting to demonstrate uplifts generated and showcase investments' ROI
• Support in securing incremental media investment with new brand partners, through effective pitching and communication
• Look a social-first creative ad copy creation working with our in-house design team to deliver best in class assets for our brand partners
• Be responsible for continuous optimisation of campaigns to agreed ROI targets
• Work collaboratively with wider marketing teams to ensure media is delivered impactfully
• Have a vested interest in learning & development across key media platforms to remain specialist, deliver innovative media strategy, and optimum mix-media activations for our partners

What skills and experience do I need for this role?

• 2+ years experienced paid media / digital marketing professional
• Self-starter and self-motivated
• A highly presentable brand ambassador
• META Business Manager / TikTok Ads Manager competent
• Passion for the beauty & retail media industry

What's in it for me?

Career Development

• Access bespoke development programmes that have been designed and developed by our in-house L&D team.
• Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.

Enhanced Leave

• 25 days annual leave plus bank holidays.
• Don't want to work on your birthday? We don't either! Enjoy your day off on us!
• Enhanced maternity and paternity pay, depending on length of service.
• Up to 10 days compassionate leave.
• Buy back up to 3 days each year.
• Unlock 2 days volunteer leave after 12-months.

Wellbeing Support

• Access face-to-face and virtual appointments with our in-house GP.
• Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.
• State-of-the-art on-site gym.
• Access to our on-site physio.

Other Perks

• Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
• Subsidised bus pass from Manchester City Centre to our ICON office.
• Up to 50% staff discount on THG brands.
• On-site staff shop.
• Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
• Anniversary gifts when you hit 5 and 10 years of service.

THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.

THG is committed to creating a