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A leading sportswear brand is seeking a creative specialist to lead the development of industry-leading solutions that enhance brand image. The role involves collaboration with cross-functional teams, managing creative resources, and executing strategies effectively. The ideal candidate will have over 5 years of experience in the sporting goods or design industry, an under-graduate design education, and strong skills in various design software. Passion for sports and the brand's mission is essential.
Develop industry leading creative solutions for assigned concept or category, to create a highly relevant, desirable and distinct adidas brand image, to serve for athlete-led brand moments and system solutions for categories.
Lead the creative development for concept or systems across multiple athlete and consumer touchpoints, from solution / product to the event or to category handover.
Develop concepts and creative strategies that fulfill objectives of category- / concept briefs.
Collaborate with Creative Direction and category to ensure holistic storytelling on product level.
Collaborate with cross-functional team members to ensure consumer- and brand relevance on projects.
Lead the execution of creative strategies to ensure end to end creative excellence to the event (consumer facing) / to the category.
Direct variety of creative resources (agencies, freelancers, writers, photographers, etc.) on creative execution to ensure holistic creative excellence.
Review and approve production stages of creative execution.
Maximize results within given budget and timeframes.
Participate in creation of annual and long-term Creative Direction strategies.
Present and communicate creative solutions with clarity, effectively selling in ideas to variety of stakeholders.
Identify opportunities of improvement and change and initiate own proposals / projects.
Seek out new design resources that can deliver world class results.