Product Owner - SEO & Product Content Platforms (All Genders)

zooplus SE; München; Hybrid; EUR 56,000 - 77,000; Full time

Benefits offered by this job

Hybrid working

40% remote

Development opportunities

Wellbeing offers

Subsidised transport or bike leasing

Employee discount 20%

Training & support

30% discount across all products

Job summary

zooplus SE in Munich, Germany, is seeking a Product Owner for SEO & Product Content Platforms in the Master Data Management domain. You will own and evolve platforms, data services, and backend capabilities to enable customers, search engines, and internal teams to discover zooplus products efficiently and at scale.

In this hybrid role, you will drive the product vision, roadmap, and backlog for discoverability, content management, and metadata capabilities, collaborating across SEO, Content,

Qualifications

• 3+ years as Product Owner or similar product-focused role.
• Experience in agile environments with incremental delivery.
• Strong understanding of metadata, classifications, attributes, taxonomies and discoverability.
• Experience designing scalable business capabilities, platforms or shared services.
• Familiarity with SEO, search technologies, digital discoverability, media management or content ecosystems.
• Knowledge of faceted navigation and customer discovery journeys.
• Exposure to AI-enabled solutions, automation and data enrichment is desirable.
• Strong analytical mindset with experience defining and tracking outcomes.
• Excellent English communication and stakeholder management.
• Confident in driving change and hands-on problem solving.

Responsibilities

• Own and evolve product vision, roadmap and backlog for discoverability and content within Master Data.
• Build scalable backend capabilities for SEO, Content and Shop Management teams.
• Drive evolution of content and metadata management for search engines and AI-powered experiences.
• Enhance faceted navigation, filtering, and discoverability optimization.
• Collaborate with Media Management to manage metadata and content assets.
• Lead automation initiatives and self-service improvements.
• Define scalable solutions for SEO, crawling, indexing, and structured data.
• Balance requirements across SEO, Content, Shop Operations, Data and Engineering.

Skills

Product Owner experience

Agile delivery

Metadata & taxonomy

Scalable platforms

SEO & discoverability

Faceted navigation

AI & automation exposure

Analytics & outcomes tracking

English communication

Change management

Problem-solving

Education

Bachelor's degree or similar

Job description

Product Owner - SEO & Product Content Platforms (All Genders)

• Full-time
• Department: Product & Tech
• Job Level: 06
• Compensation: EUR 56,200 - EUR 77,400 - yearly

With over 25 years’ experience, plus the same enormous passion and ambition we had on day-one, we’re trailblazers in the pet e-commerce industry. Our solutions make over 12 million customers genuinely happier - and that’s something we really care about. We work together to continually adapt; embracing change and the challenges it brings so that we can keep doing better. Join us and discover a place where your potential meets your passion for pets. That’s the power of plus.

As Product Owner for SEO & Product Content Platforms within the Master Data Management Domain, you will own and evolve the platforms, data services, and backend capabilities that enable customers, search engines, AI-powered experiences, and internal business teams to discover and understand zooplus products efficiently and at scale.

You will drive the product vision, roadmap, and backlog across internal admins for SEO content, customer reviews, media management, and faceted navigation, as well as discoverability-related master data capabilities, including SEO backend products, and AI supported enrichment and optimization.

Working in an agile environment, you will deliver scalable solutions that improve product discoverability, operational efficiency, data quality, and self-service capabilities for SEO, Content, Shop Management, and other business stakeholders while building the foundation for future AI-powered customer experiences. This aligns with the team's current focus on metadata management, crawler visibility, GEO capabilities, faceted navigation opportunities, and AI-powered discoverability tooling.

Your Responsibilities:

We're looking for someone with a passion for making an impact, a strategic mindset, and great communication skills.

Own and evolve the product vision, roadmap, and backlog for discoverability and content capabilities within the Master Data domain.

Build and improve scalable backend capabilities that enable SEO, Content, Shop Management, and other business teams to manage discoverability efficiently and independently.

Drive the evolution of content and metadata management capabilities supporting search engines, AI-powered experiences, product pages, navigation, and customer discovery journeys.

Own and enhance capabilities related to faceted navigation, filtering, facet governance, and discoverability optimization.

Collaborate with Media Management stakeholders to enable scalable management of media metadata, accessibility information, product assets, and content enrichment.

Drive automation initiatives that reduce manual effort and improve operational efficiency through self-service and workflow automation.

Define scalable solutions supporting SEO, GEO, crawling, indexing, structured data, sitemap management, and discoverability monitoring.

Balance and align requirements from SEO, Content, Shop Operations, Product, Data, and Engineering stakeholders with an enterprise-wide perspective.

Act as the primary interface between business stakeholders, IT, and the agile delivery team.

Lead agile ceremonies and ensure continuous delivery of measurable business value.

Define, monitor, and improve KPIs related to discoverability enablement, metadata quality, operational efficiency, platform adoption, automation, and content quality.

We are seeking an individual with robust experience in the following qualifications:

• 3+ years of experience as a Product Owner or in a similar product-focused role.
• Strong experience working in agile environments with incremental delivery.
• Strong understanding of metadata, classifications, attributes, taxonomies, and discoverability concepts.
• Experience designing scalable business capabilities, platforms, or shared services.
• Familiarity with SEO, search technologies, digital discoverability, media management, or content ecosystems.
• Understanding of faceted navigation, filtering concepts, and customer discovery journeys.
• Exposure to AI-enabled solutions, automation, data enrichment, machine learning applications, or intelligent content capabilities is highly desirable.
• Strong analytical mindset with experience defining and tracking operational and business outcomes.
• Excellent communication skills in English and strong stakeholder management capabilities.
• Confident in driving change and guiding organizations through process, platform, and capability transformations.
• Proven ability in problem-solving and a hands-on approach to work.

Headquartered in Munich, with offices across Madrid, Krakow, Wroclaw, London and Vienna, we collaborate because we genuinely love working together - so you’ll be at the heart of an incredible, multinational team. We trust each other to get the job done, which means you’ll benefit from hybrid working, spending 60% of your time in the office and 40% at home. There’s an option to work for 20 days abroad in approved countries too.

Add to that development opportunities that help you to shape your own career path, excellent training and support, wellbeing offers, subsidised transport or bike leasing, plus 20% discount across all our products, and you’ll begin to get a sense of what sets us apart. Find out more about the specific benefits at your local office in our blog posts .

A note on compensation: We believe in being transparent about salary ranges. The range shown reflects the full scope that the role can grow into over time, depending on experience, skills, and impact. Most offers are positioned around the midpoint of the range, ensuring a fair and consistent approach across our teams.

At zooplus, we believe in equal opportunity and support everyone to fulfil their potential. We recognise the power of listening and learning from each other and embrace diversity and inclusion of all.

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