Product Manager

Nufarm; Köln; Hybrid; EUR 70,000 - 90,000; Full time

Benefits offered by this job

Work from home

Travel to field days

Regular presence at headquarters

Job summary

Nufarm Germany GmbH is seeking a Product Manager to drive strategic development and lifecycle management of defined product groups within the German portfolio. You will align with Technical Advisory, Sales, Regulatory, and Marketing to identify opportunities and shape commercial strategies.

Join a team shaping product launches, positioning, pricing, and campaigns in Germany, with hybrid work and regular collaboration at the company HQ and field activities.

Qualifications

• Degree in Agricultural Sciences, Biology, Marketing or comparable field.
• Several years of experience in the agricultural sector, ideally crop protection or related area.
• Strong knowledge of the structure of the agricultural market and its regulatory environment.
• Good understanding of needs of different customer groups in the German agricultural market.
• Experience in product management and managing marketing campaigns.
• Certificate of competence in accordance with German plant protection legislation.

Responsibilities

• Manage defined product groups throughout their lifecycle with cross-functional teams.
• Conduct market analyses and develop business cases for new products and growth in Germany.
• Develop operational product strategies twice a year for the sales organisation including pricing and campaigns.
• Plan and support successful new product launches in Germany.
• Support field trial activities and develop new positioning opportunities.
• Analyze trial results and translate findings into product recommendations.
• Develop marketing materials and work with Digital Marketing on campaigns.
• Collaborate with external market participants and industry associations; support customers via advisory hotline.

Skills

Product management

Marketing campaigns

Market analysis

Analytical skills

Communication

Presentation skills

Education

Agricultural Sciences / Biology / Marketing

Job description

Nufarm. Evolving Ag.

Nufarm is a global crop protection and seeds technologies company that helps farmers and businesses meet the global challenges of food, feed, fibre and food production.

Nufarm is a global crop protection and seeds technologies company that helps farmers and businesses meet the global challenges of food, feed, fibre and food production.

Whether it’s commercialising the world’s first plant-based omega-3, launching precision agricultural solutions, unlocking biomass oils for more sustainable fuels and fast-moving consumer goods, launching innovative new crop protection solutions or delivering the crop and seed solutions farmers depend on every day, Nufarm is evolving with agriculture to drive value for customers.

Product Manager Germany (hybrid – F/M/D)

Own your growth at Nufarm

As Product Manager, you will take responsibility for the strategic development and lifecycle management of defined product groups within the Nufarm Germany portfolio.

Working closely with Technical Advisory, Sales, Regulatory and Marketing colleagues in Germany and across Europe, you will identify market opportunities, develop strong product positioning and translate market insights into effective commercial strategies. You will also play a key role in preparing and supporting new product launches, with the aim of strengthening and expanding Nufarm’s position in the German market.

How You’ll Help Us Grow

• Manage defined product groups throughout their lifecycle, collaborating closely with Technical Advisory, Regulatory, Sales and Marketing teams.
• Conduct market analyses and develop business cases to identify new products and growth opportunities for the German market.
• Develop operational product strategies twice a year to support the sales organisation, covering market analysis, technical and commercial positioning, pricing and targeted marketing campaigns.
• Plan and support successful new product launches in Germany.
• Contribute to field trial activities, particularly in preparation for product launches and the development of new positioning opportunities for the existing portfolio.
• Analyse trial results and translate findings into clear product recommendations.
• Develop the content of marketing materials for the wider sales organisation and collaborate with Digital Marketing on product-specific campaigns.
• Work with external market participants and industry associations and provide support to customers through the advisory hotline.

Could This Be You?

We’re looking for someone who combines a strong understanding of agriculture with commercial thinking and a genuine focus on customers and markets.

You’ll Ideally Bring

• A degree in Agricultural Sciences, Biology, Marketing or a comparable field.
• Several years of experience in the agricultural sector, ideally within crop protection or a related area.
• Strong knowledge of the structure of the agricultural market and its regulatory environment.
• A good understanding of the needs of different customer groups within the German agricultural market.
• Experience in product management and managing marketing campaigns.
• A valid certificate of competence in accordance with German plant protection legislation ( Sachkundenachweis nach Pflanzenschutzgesetz ).
• Strong analytical, communication, presentation and influencing skills.
• The ability to translate complex technical topics into clear and compelling messages.
• A structured, proactive approach with a high degree of personal responsibility.

The role offers the possibility to work from home, combined with regular presence at the company headquarters, and includes travel to field days, customers and internal meetings.

You will report directly to the Marketing Management of Nufarm Germany GmbH and work closely with Technical Advisory, Sales, Regulatory and the European Portfolio Management team.

Nufarm is an equal opportunity employer and values diversity. All employment decisions are based on qualifications, merit, and business needs. We are committed to creating an inclusive environment for all Nufarm employees.