Marketing Specialist DACH

Hämeenlinnan kaupunki; Deutschland; Vor Ort; EUR 50.000 - 70.000; Vollzeit

Zusammenfassung

A leading outdoor technology company is seeking a Marketing Specialist for the DACH region based in Munich. This role involves driving local marketing efforts aligned with the global brand strategy, enhancing retail initiatives, and fostering partnerships to support regional sales growth. The ideal candidate has a Bachelor’s degree in Marketing with over 4 years of relevant experience and is fluent in both English and German. Join a passionate team committed to promoting an active lifestyle through innovative products.

Qualifikationen

• 4+ years of marketing execution experience.
• Valid driver’s license; ability to travel.
• Understanding of the sports/outdoor industry.

Aufgaben

• Support the execution of the yearly local marketing plan.
• Drive retail marketing initiatives to support sales targets.
• Manage local POS activities with the sales team.

Kenntnisse

Fluent in English and German

Strong communication skills

Organisational skills

Ability to work independently

Proactive and self-motivated

Ausbildung

Bachelor’s degree in Marketing or related field

Jobbeschreibung

We are looking for a

Marketing Specialist DACH

to join our Suunto Sales & Marketing team in the Munich area, Germany.

Do you want to have a positive impact on the way people live an active and adventurous life? At Suunto, we build the most reliable and robust products that our consumers take to their adventures in the deepest oceans and the highest mountains. Ready to join the adventure? Keep on reading!

The Role

As a DACH Marketing Specialist, you will support local marketing activities in the DACH region, based on Suunto’s global brand strategy and sales targets, helping to drive regional awareness and sales growth.

Your focus will include—but is not limited to—the following marketing areas:

• Retail marketing and in-store excellence
• Community marketing
• Partnership marketing
• Event marketing

Main responsibilities

• Support the execution of the yearly local marketing plan (brand themes, launches, commercial campaigns), aligned with the global marketing strategy and EMEA Sales & Marketing strategy.
• Support the implementation and follow‑up of marketing plans across key local channels, with a specific focus on retail, end-consumer activations (events, community activities, partnerships, ambassadors).
• Drive retail marketing initiatives by ensuring high‑quality execution of planned activities with top local retailers to support sales targets, in‑store excellence and sell‑through.
• Develop and deliver toolkits to key customers to ensure consistency and quality of consumer experience across retail channels.
• Support the sales team in achieving in‑store excellence by providing necessary marketing materials (toolkits, decks, content, POS, training materials, product orders) and by being present in‑store when required.
• Manage local POS activities together with the local sales team (production, follow‑up and delivery).

Other activities

• Support local event initiatives (organisation, implementation and follow‑up), such as media events, product tests and sports events.
• Assist in managing local partners, agencies and communities.
• Provide reporting and progress updates on marketing activities and projects.
• Manage your tasks and projects within brand guidelines, budget and deadlines.
• Be open to supporting the team on additional tasks whenever needed.

To succeed, you should exhibit the following skills and qualifications

• Bachelor’s degree in Marketing (or related field) and 4+ years of marketing execution experience.
• Fluent in English and German.
• Valid driver’s license; ability to travel domestically and internationally; ability to work some weekends and evenings.
• Solid understanding of the marketing funnel and the objectives of marketing activities.
• Strong communication, collaboration and organisational skills.
• Ability to work independently as well as within a team.
• Proactive, self‑motivated and accountable.
• Open‑minded and outgoing personality.
• Continuous learning mindset; growth‑ and sales‑oriented attitude.
• Understanding of the sports/outdoor industry, electronics distribution and the competitive landscape.

What makes you successful in this role

To succeed as a DACH Marketing Specialist, you effectively translate global brand strategies into impactful local marketing plans that drive awareness and sales growth. Retail excellence—ensuring high‑quality in‑store execution and consistent consumer experience—is key to success. You work closely with sales teams, partners and agencies, and you manage projects within brand guidelines, budgets and timelines.

Being proactive, adaptable and ready to support a variety of initiatives—events, partnerships, community activations—will make you stand out. Clear communication, regular reporting and a passion for the sports and outdoor industry further support strong performance in this role.

What do we offer?

At Suunto, you will join a dynamic and passionate team operating in the fast‑moving world of wearables and outdoor technology. You will be part of a globally recognized brand with a rich heritage and a strong culture built on teamwork, innovation, and the spirit of adventure. We offer a versatile working environment where you can directly influence commercial success across your accounts or region, while collaborating with great colleagues who share a genuine love for the outdoors and meaningful product innovation. You will be encouraged to embrace new technologies, explore creative solutions, and contribute to a workplace that values curiosity, continuous improvement, and the drive to help people live active and adventurous lives.

If you believe there’s a match with your profile and this role, please apply latest by 09.01.2026 by sending your CV and cover letter through the application form.

Apply between 10 December 2025 and 9 January 2026 23:59 (Europe/Berlin)